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Test preparation market in India to grow at a CAGR of 15.02% from 2021 to 2026: Increasing use of analytics will be a key trend - TechnavioNEW YORK, March 22, 2023 /PRNewswire/ -- The report on the test preparation market in India has been published by Technavio. Market growth is estimated to accelerate at a CAGR of 15.02% and register an incremental growth of USD 9.07 billion during the forecast period. The increasing use of analytics is a key trend in the market. With the increase in the number of student enrollments, there is a wide array of data being generated by vendors. Vendors are opting for learning analytics and web analytics to make use of the data and improve the overall design of teaching. Teachers can track the progress of students and understand the engagement level by identifying strong and weak areas. Therefore, the use of learning analytics can help test preparation material and course providers design adaptable courses. Market trends have an impact on market dynamics, which can impact businesses. Find more insights in a sample report!
Market segmentation The market has been segmented by product (university exams, certification exams, high school exams, elementary exams, and other exams), end-user (post-secondary and K-12), and learning method (offline learning and online learning). The university exams segment will account for a significant share of the market growth during the forecast period. Students in India prepare for various standardized exams specific to certain universities offering courses such as engineering, management, science, computer applications, pharmacy, and law. Many vendors offer test preparation courses for students, which consist of sample tests, sample questions, videos, and text content. The increasing competition among students and lowering dropout rates will lead to steady growth of this segment during the forecast period. Company profiles The report on the test preparation market in India includes information on the key products and recent developments of leading vendors, including:
Market dynamics The market is driven by factors such as the rising number of enrollments in test preparation courses, the increase in the number of startups, and government initiatives on test preparation. However, the increasing competition from private tutors, the abundance of free test preparation sources, and credibility issues are hindering the market growth. Competitive analysis The competitive scenario categorizes companies based on various performance indicators. Some of the factors considered include the financial performance of companies over the past few years, growth strategies, product innovations, new product launches, investments, growth in market share, among others. Request a sample Why buy?
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Related Reports: The size of the test preparation market in the US is expected to increase by USD 11.93 billion from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 6.39%. The increasing use of analytical tools in test preparations is notably driving the test preparation market growth in the US, although factors such as the availability of open-source test preparation materials and the growth of the unorganized sector may impede the market growth. The K-12 testing and assessment market is estimated to grow at a CAGR of 10.21% between 2022 and 2027, and the size of the market is forecast to increase by USD 9,895.67 million. The increasing use of analytics is notably driving market growth, although factors such as credibility issues may impede the market growth. Technavio's library includes over 17,000+ reports, covering more than 2,000 emerging technologies. Subscribe to our "Basic Plan" at just USD 5,000 and get lifetime access to Technavio Insights
Browse for Technavio consumer discretionary market reports Table of contents: Executive Summary Market Landscape
Market Sizing
Five Forces Analysis
Market Segmentation by Product
Market Segmentation by End-user
Market Segmentation by Learning method
Customer landscape
Vendor Landscape
Vendor Analysis
Appendix
About Us Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios. Contact
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