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Augmented Reality (AR) and Virtual Reality (VR) Market - 34% of Growth to Originate from APAC| Evolving Opportunities with Alphabet Inc. & Facebook Inc. | TechnavioNEW YORK , May 20, 2022 /PRNewswire/ -- The global augmented reality (AR) and virtual reality (VR) market size is expected to grow by USD 162.71 billion from 2020 to 2025 at a CAGR of 46% as per the latest marketing report by Technavio. 34% of the market's growth will originate from APAC during the forecast period. China and Japan are the key markets for augmented reality and virtual reality in APAC. Market growth in this region will be faster than the growth of the market in other regions. Factors such as the presence of key vendors; the growing gaming industry in Asia, especially in Japan, China, and India; and rising investments in AR and VR technologies to expand their application in different fields will facilitate the augmented reality (AR) and virtual reality (VR) market growth in APAC over the forecast period.
For more insights on the market share of various regions- Download a sample report in MINUTES Read the 120-page report with TOC on "Augmented Reality (AR) and Virtual Reality (VR) Market Analysis Report by Technology (AR and VR) and Geography (North America, APAC, Europe, MEA, and South America), and the Segment Forecasts,2021-2025". Gain competitive intelligence about market leaders. Track key industry opportunities, trends, and threats. Information on marketing, brand, strategy and market development, sales, and supply functions. https://www.technavio.com/report/report/augmented-reality-and-virtual-reality-market-industry-analysis Augmented Reality (AR) and Virtual Reality (VR) Market: Drivers, Trends & Challenges The augmented reality (AR) and virtual reality (VR) market is driven by the increasing demand for AR and VR technology. In addition, the increasing number of M&A activities is anticipated to boost the growth of the Augmented Reality (AR) and Virtual Reality (VR) Market. However, high development costs associated with AR and VR apps may impede market growth. To have additional information on market drivers, trends & challenges - Download a sample now! Augmented Reality (AR) and Virtual Reality (VR) Market: Vendor Analysis The augmented reality (AR) and virtual reality (VR) market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market. The report analyzes the market's competitive landscape and offers information on several market vendors, including:
Augmented Reality (AR) And Virtual Reality (VR) Market: Segmentation Analysis Technology Outlook (Revenue, USD bn, 2020-2025)
Geography Outlook (Revenue, USD bn, 2020-2025)
To know about the contribution of each segment - Grab an Exclusive Sample Report The competitive scenario provided in the Augmented Reality (AR) And Virtual Reality (VR) Market report analyzes, evaluates, and positions companies based on various performance indicators. Some of the factors considered for this analysis include the financial performance of companies over the past few years, growth strategies, product innovations, new product launches, investments, growth in market share, etc.Don't wait, Make a strategic approach & boost your business goals with our Augmented Reality (AR) And Virtual Reality (VR) Market Forecast Report - Buy Now! Related Reports:
Table of Content
1. Executive Summary 2. Market Landscape 2.1 Market ecosystem Exhibit 01: Parent market 2.2 Market Characteristics Exhibit 02: Market Characteristics 2.3 Value chain analysis Exhibit 10: Value chain analysis: Application software 2.3.1 Inputs 2.3.2 Software development process 2.3.3 Marketing and distribution 2.3.4 Post-selling services 2.3.5 Innovation 3. Market Sizing 3.1 Market definition Exhibit 11: Offerings of vendors included in the market definition 3.2 Market segment analysis Exhibit 12: Market segments 3.3 Market size 2020 3.4 Market outlook: Forecast for 2020 - 2025 Exhibit 13: Global - Market size and forecast 2020 - 2025 ($ billion) Exhibit 14: Global market: Year-over-year growth 2020 - 2025 (%) 4. Five Forces Analysis 4.1 Five Forces Summary Exhibit 15: Five forces analysis 2020 & 2025 4.2 Bargaining power of buyers 4.3 Bargaining power of suppliers 4.4 Threat of new entrants 4.5 Threat of substitutes 4.6 Threat of rivalry 4.7 Market condition Market condition - Five forces 2020 5. Market Segmentation by Technology The segments covered in this chapter are:
The two segments have been ranked based on their market size in 2020. The AR segment constituted the largest segment in 2020, while the smallest segment was VR. 5.1 Market segments Exhibit 22: Technology - Market share 2020-2025 (%) 5.2 Comparison by Product Exhibit 23: Comparison by Technology 5.3 AR - Market size and forecast 2020-2025 Exhibit 24: AR - Market size and forecast 2020-2025 ($ billion) Exhibit 25: AR - Year-over-year growth 2020-2025 (%) 5.4 VR - Market size and forecast 2020-2025 Exhibit 26: VR - Market size and forecast 2020-2025 ($ billion) Exhibit 27: VR - Year-over-year growth 2020-2025 (%) 5.5 Market opportunity by Technology Exhibit 28: Market opportunity by Technology 6. Customer landscape Technavio's customer landscape matrix comparing Drivers or price sensitivity, Adoption lifecycle, importance in customer price basket, Adoption rate and Key purchase criteria Exhibit 29: Customer landscape 7. Geographic Landscape The regions covered in the report are:
North America was the largest region of the market in 2020 and would improve its relative position in the overall market to become the second largest segment of the market in 2025. It would grow at a compounded annual growth rate of 42.99% between 2020 and 2025, which is slower than the overall market. North America would be the third-fastest growing region within the overall market and would grow from $10.32 billion in 2020 to $61.69 billion in 2025. North America would contribute 31.57% of the incremental growth in the overall market between 2020 and 2025. 7.1 Geographic segmentation Exhibit 30: Market share by geography 2020-2025 (%) 7.2 Geographic comparison Exhibit 31: Geographic comparison 7.3 North America - Market size and forecast 2020-2025 Exhibit 32: North America - Market size and forecast 2020-2025 ($ billion) Exhibit 33: North America - Year-over-year growth 2020-2025 (%) 7.4 APAC - Market size and forecast 2020-2025 Exhibit 34: APAC - Market size and forecast 2020-2025 ($ billion) Exhibit 35: APAC - Year-over-year growth 2020-2025 (%) 7.5 Europe - Market size and forecast 2020-2025 Exhibit 36: Europe - Market size and forecast 2020-2025 ($ billion) Exhibit 37: Europe - Year-over-year growth 2020-2025 (%) 7.6 MEA - Market size and forecast 2020-2025 Exhibit 38: MEA - Market size and forecast 2020-2025 ($ billion Exhibit 39: MEA - Year-over-year growth 2020-2025 (%) 7.7 South America - Market size and forecast 2020-2025 Exhibit 40: South America - Market size and forecast 2020-2025 ($ billion) Exhibit 41: South America - Year-over-year growth 2020-2025 (%) 7.8 Key leading countries Exhibit 42: Key leading countries 7.9 Market opportunity by geography Exhibit 43: Market opportunity by geography ($ billion) 8. Drivers, Challenges, and Trends 8.1 Market drivers 8.1.1 Increasing demand for AR and VR technology 8.1.2 Product launches 8.1.3 Increasing number of M&A activities 8.2 Market challenges 8.2.1 High development costs associated with AR and VR apps 8.2.2 Risks associated with AR and VR applications 8.2.3 Limitations of AR and VR technology Exhibit 46: Impact of drivers and challenges 8.3 Market trends 8.3.1 Increasing popularity of coffee among millennials 8.3.2 Growing demand for premium and specialty coffee 8.3.3 Promotion strategies by vendors to increase coffee consumption 9. Vendor Landscape 9.2 Vendor landscape Exhibit 48: Vendor landscape 9.3 Landscape disruption The potential for the disruption of the market landscape was moderate in 2020, and its threat is expected to remain unchanged by 2025. Exhibit 49: Landscape disruption 9.4 Industry risks Exhibit 50: Industry risks 10. Vendor Analysis 10.1 Vendors covered Exhibit 51: Vendors covered 10.2 Market positioning of vendors Exhibit 52: Market positioning of vendors 10.3 Alphabet Inc. Exhibit 53: Alphabet Inc. - Overview Exhibit 54: Alphabet Inc. - Business segments Exhibit 55: Alphabet Inc. - Key offerings Exhibit 56: Alphabet Inc. - Segment focus 10.4 Facebook Inc. Exhibit 57: Facebook Inc. - Overview Exhibit 58: Facebook Inc. - Business segments Exhibit 59: Facebook Inc. - Key news Exhibit 60: Facebook Inc. - Key offerings 10.5 HP Inc. Exhibit 61: HP Inc. - Overview Exhibit 62: HP Inc. - Business segments Exhibit 63: HP Inc. - Key news Exhibit 64: HP Inc. - Key offerings Exhibit 65: HP Inc. - Segment focus 10.6 HTC Corp. Exhibit 66: HTC Corp. - Overview Exhibit 67: HTC Corp. - Business segments Exhibit 68: HTC Corp. - Key offerings 10.7 Magic Leap Inc. Exhibit 69: Magic Leap Inc. - Overview Exhibit 70: Magic Leap Inc. - Product and service Exhibit 71: Magic Leap Inc. - Key news Exhibit 72: Magic Leap Inc. - Key offerings 10.8 Microsoft Corp. Exhibit 73: Microsoft Corp. - Overview Exhibit 74: Microsoft Corp. - Business segments Exhibit 75: Microsoft Corp. - Key news Exhibit 76: Microsoft Corp. - Key offerings Exhibit 77: Microsoft Corp. - Segment focus 10.9 Samsung Electronics Co. Ltd. Exhibit 78: Samsung Electronics Co. Ltd. - Overview Exhibit 79: Samsung Electronics Co. Ltd. - Business segments Exhibit 80: Samsung Electronics Co. Ltd. - Key news Exhibit 81: Samsung Electronics Co. Ltd. - Key offerings Exhibit 82: Samsung Electronics Co. Ltd. - Segment focus 10.10 Snap Inc. Exhibit 83: Snap Inc. - Overview Exhibit 84: Snap Inc. - Business segments Exhibit 85: Snap Inc. - Key news Exhibit 86: Snap Inc. - Key offerings 10.11 Sony Corp. Exhibit 87: Sony Corp. - Overview Exhibit 88: Sony Corp. - Business segments Exhibit 89: Sony Corp. - Key news Exhibit 90: Sony Corp. - Key offerings Exhibit 91: Sony Corp. - Segment focus 10.12 Toshiba Corp. Exhibit 92: Toshiba Corp. - Overview Exhibit 93: Toshiba Corp. - Business segments Exhibit 94: Toshiba Corp. - Key news Exhibit 95: Toshiba Corp. - Key offerings Exhibit 96: Toshiba Corp. - Segment focus 11. Appendix 11.1 Scope of the report 11.1.1 Market definition 11.1.2 Objectives 11.1.3 Notes and caveats 11.2 Currency conversion rates for US$ Exhibit 97: Currency conversion rates for US$ 11.3 Research Methodology Exhibit 98: Research Methodology Exhibit 99: Validation techniques employed for market sizing Exhibit 100: Information sources 11.4 List of abbreviations Exhibit 101: List of abbreviations About Technavio With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios. Contacts
SOURCE Technavio 
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