IBM's The Weather Company Continues to Be the World's Most Accurate Forecaster Overall
NEW YORK and ATLANTA, July 29, 2021 /PRNewswire/ -- IBM (NYSE: IBM) and its subsidiary The Weather Company, which includes The Weather Channel digital properties, were determined to be "the overall most accurate provider globally" by ForecastWatch, a premier organization for evaluating the accuracy of weather forecasts.
In its latest comprehensive study of forecast accuracy released today,ii Global and Regional Weather Forecast Accuracy Overview, 2017-2020, commissioned by IBM, ForecastWatch named IBM's The Weather Company as the weather forecast provider whose forecasts overall were the most accurate globally when aggregated across all geographic regions compared and time periods covered. Further, the data showed that the gap between The Weather Company (noted as The Weather Channel in the report) and the next best overall provider has increased every year of the study.iii
"A forecast is most helpful when it comes from a recognized, trusted source, and the pursuit of accuracy is at the foundation of what we seek to provide to help customers, consumers and marketers to make important decisions every day," said Sheri Bachstein, CEO of The Weather Company and GM of IBM Watson Advertising. "The study is evidence of how IBM is helping advance the science of weather forecasting through continued innovations in AI, data and cloud computing."
About the Report
The Weather Company forecasts are created by IBM and distributed via the IBM Cloud across The Weather Channel app and weather.com, Weather Underground app and wunderground.com, as well as weather products for IBM enterprise clients.
Major highlights and findings of the report for compared providers averaged over the study period and all forecast days include:
Industry Leading Accuracy Built on Science, AI, and Tech
Continued investment and innovation at IBM have allowed its team of meteorologists and experts to develop technologies that put The Weather Company ahead in overall accuracy, such as:
Forecast Accuracy Helps Inform Businesses, People and Marketers
The accuracy of forecasts within IBM's weather products is critical not only for keeping consumers informed, but also for delivering AI for business to marketers, though IBM Watson Advertising, and to customers across industries to help them prepare for and respond to weather.
For more information about The Weather Company, an IBM Business, visit https://newsroom.ibm.com/the-weather-company. For more on IBM, visit IBM.com.
i The Weather Channel's global percent of top rankings averaged over all forecast lead days (1-9) during 2020 was at least 3.5 times higher than any other weather provider studied. Derived by IBM using data from: ForecastWatch, Global and Regional Weather Forecast Accuracy Overview, 2017-2020, https://www.forecastwatch.com/AccuracyOverview2017-2020, commissioned by IBM.
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