BlueJeans by Verizon Reimagines Virtual Events to Drive Brand Loyalty and Marketing Excellence
What you need to know:
BASKING RIDGE, N.J., July 28, 2021 (GLOBE NEWSWIRE) -- According to a recent Forrester Consulting survey of key decision makers of marketing event strategies, 66 percent of firms are struggling to achieve the same success from virtual events that they would get from in person events, with 94 percent having experienced issues with their current virtual/hybrid events software. To take a forward look at addressing these challenges, Verizon Business today announced new BlueJeans Events features and partner integrations designed to help bolster the virtual event experience.
Unlocking Value from Virtual Events
The same Forrester survey, commissioned by BlueJeans, found that over 80 percent of firms agree that with improvements to their virtual or hybrid events strategy, they can achieve the same or greater success as in-person events. Those who look beyond the obvious stopgap approaches to converting face-to-face events to virtual events will be more likely to execute on the precise combination of technology and creative that underpins delivering a superior, personalized digital experience.
Verizon Communications Inc. (NYSE, Nasdaq: VZ) was formed on June 30, 2000 and is one of the world’s leading providers of technology, communications, information and entertainment products and services. Headquartered in New York City and with a presence around the world, Verizon generated revenues of $128.3 billion in 2020. The company offers data, video and voice services and solutions on its award-winning networks and platforms, delivering on customers’ demand for mobility, reliable network connectivity, security and control.
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