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Legitimate Businesses, Telephone Companies Now Have More Options to Present Verified Caller ID to Consumers
[July 26, 2021]

Legitimate Businesses, Telephone Companies Now Have More Options to Present Verified Caller ID to Consumers


Legitimate businesses that rely on voice calls to reach their customers got a much-needed boost this week following the announcement by the Secure Telephone Identity Governance Authority (STI-GA) that they are expanding the way in which trusted caller information can be established. This new policy change, announced today, expands the SHAKEN (Signature-based Handling of Asserted information using toKENs) protocol to support the use of Delegate Certificates by voice service providers when establishing a customer's right to use a specific telephone number.

This is the industry's latest effort to help combat the illegal robocall epidemic and provide options for voice service providers and businesses to work together to effectively distinguish an authentic telephone call from an illegally spoofed one. This announcement comes on the heels of T-Mobile's use of a Delegate Certificate to complete the first-ever wireless call to include rich call data, which relies on the STIR/SHAKEN framework to indicate that a call is from a trusted source.

This policy change also gives voice service providers that plan to use Delegate Certificates when implementing a STIR/SHAKEN framework the opportunity to have business customers register their telephone numbers with Registered Caller™, the nation's industry-backed centralized telephone number registry. Registering telephone numbers in this centralized registry will help legitimate businesses and other organizations reach consumers more effectively by providing verified caller information that leverages an industry wide, consstent and reliable way to enable the optimal call delivery to the consumer.



"We are proud of the wireless industry's collaborative efforts to provide the ecosystem a trusted resource that can help mitigate unwanted robocalls," said Tom Sawanobori, CTO, CTIA (News - Alert). "This policy update will enhance the work of Registered Caller™ and complements STIR/SHAKEN network integration to ensure legitimate callers are more clearly identified, restoring consumer confidence in voice calls."

"The industry is focused on stopping illegal robocalls, but we need to be equally focused on making sure the calls from our schools, doctors and companies with which we do business make it to their intended callers," said Richard Jacowleff, CEO, iconectiv (News - Alert). "That will be possible again thanks to industry initiatives like STIR/SHAKEN and Registered Caller, which provide consumers with trusted information so they can make an informed decision whether or not to answer a call."


Read more information on today's STI-GA announcement.

About iconectiv

Your business and your customers need to access and exchange information simply, seamlessly and securely. iconectiv's extensive experience in information services and its unmatched numbering intelligence helps you do just that. In fact, more than 2 billion people count on our platforms each day to keep their networks, devices and applications connected. Our cloud-based Software as a Service (SaaS (News - Alert)) solutions span network and operations management, numbering, trusted communications and fraud prevention. For more information, visit www.iconectiv.com. Follow us on Twitter and LinkedIn.

About CTIA

CTIA® (www.ctia.org) represents the U.S. wireless communications industry and the companies throughout the mobile ecosystem that enable Americans to lead a 21st century connected life. The association's members include wireless carriers, device manufacturers, suppliers as well as apps and content companies. CTIA vigorously advocates at all levels of government for policies that foster continued wireless innovation and investment. The association also coordinates the industry's voluntary best practices, hosts educational events that promote the wireless industry and co-produces the industry's leading wireless tradeshow. CTIA was founded in 1984 and is based in Washington, D.C.


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