Trading Update and Notice of Interim Results
CAMBRIDGE, United Kingdom, July 15, 2021 (GLOBE NEWSWIRE) -- Bango (AIM: BGO), the global platform for data-driven commerce, today provides an update on trading for the six months ended 30 June 2021 (1H 2021), ahead of announcing its Interim Results on 7 September 2021.
End User Spend
Payments growth: more routes, more users, new partnerships
Marketplace growth: more app developers, more campaigns, new partners
“Building on the strong foundations laid in 2020, Bango has sustained high growth in the first half of 2021. The Bango platform is the preferred way for merchants to grow their customer base, as demonstrated by the additional business with Xbox cloud gaming and Amazon Prime bundles.
Bango is chosen by telcos and other mass market businesses to leverage the innovations in media, gaming and lifestyle content in ways that build longer-term and more profitable customer relationships.
The power of Bango Audiences for driving increased returns on app developer marketing campaigns is evident from the 10x growth in Audience usage, demonstrating the importance of purchase behavior targeting for marketing teams.
Bango enters the second half of 2021 with tremendous momentum across the business, enabling continued investment for future growth.”
Bango looks forward to providing further updates to investors when the full interim results are released on 7 September 2021 and at the in-person strategy day on 20 October 2021.
The information contained within this announcement is deemed by Bango to constitute inside information as stipulated under the Market Abuse Regulation (EU) No. 596/2014 as amended by The Market Abuse (Amendment) (EU Exit) Regulations 2019. Upon the publication of this announcement, this inside information is now considered to be in the public domain. The person responsible for making this announcement on behalf of Bango is?Paul Larbey, Chief Executive Officer.
Anil Malhotra, CMO
Tel: +44 7710 480 377
The world’s largest online merchants, including Amazon, Google and Microsoft, use Bango technology to acquire more paying users.
Bango has developed unique purchase behavior technology that enables millions more users to buy the products and services they want, using innovative methods of payment including carrier billing, digital wallets and subscription bundling. Bango harnesses this purchase activity into valuable marketing segments, called Bango Audiences. Merchants use these audiences to target their marketing at paying customers based on their purchase behavior. Better targeting increases spend through the Bango payments business, in turn generating more data insights, creating a powerful virtuous circle that drives continuous growth. Everyone connected to the Bango Platform thrives as the virtuous circle grows.
Bango, the technology behind every payment choice. For more information, visit www.bango.com.
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