Audiencerate Achieves TRUSTe International Privacy Verification Through TrustArc
SAN FRANCISCO, April 8, 2021 /PRNewswire/ -- TrustArc, the leader in data privacy management and automation, today announced that Audiencerate, the identity hub, has received the TRUSTe International Privacy Verification from TrustArc. The verification illustrates that verified organizations maintain industry-established principles and standards for protecting personal data.
"We are thrilled and proud to have received the TRUSTe Verification, demonstrating our commitment to privacy compliance. Privacy has been a key driver for Audiencerate from day one and as global privacy regulations continue to evolve, we keep developing our product and operations accordingly to ensure that privacy is at the heart of everything we do," said Filippo Gramigna, CEO, Audiencerate.
Audiencerate bridges the gap between data providers, agencies and brands, enabling marketers to run better performing campaigns with trusted and reliable targeting data at scale. Audiencerate's platform processes more than 4 billion requests each week as it helps make compliant data-driven marketing easier.
Organizations that receive a TRUSTe Verification undergo a three-phase process. The Validation demonstrates privacy compliance that aligns with established privacy principles.
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