New survey finds 70% of consumers improved home during COVID-19, more than half used smart devices
NEW YORK, Jan. 6, 2021 /PRNewswire/ -- A new study released today by Xiaomi, a global leader in smart devices, found that since March 2020, 70% of consumers have reported making changes in their living environment due to spending more time at home during the pandemic, and more than half (51%) have reported purchasing at least one smart device during that period.
Stay-at-home orders changed the very notion of how people interact and live in their homes, driving people to reconfigure their physical space to meet new functional requirements, including working and learning at home, creating at-home gyms, or finding new ways to relax and enjoy themselves.
The survey found that 3 out of 5 respondents said that since their leisure and work environments have become one, it has become harder to carve out personal space to relax and find joy at home. Of those, 63% purchased smart home devices, 82% adapted a room for working from home during COVID, and 79% reconfigured at least one room.
"Smart living has always been about reimagining and optimizing physical space to solve problems and adapt to new realities through the use of technology, and we've seen this adoption accelerate in 2020," said Daniel Desjarlais, Global Product Marketing Manager, Xiaomi. "Connected homes, automated systems, and new technology are helping people create ecosystems within their homes to solve new challenges presented by increased time at home, whether it's adapting or creating new uses for old spaces, such as office space or classrooms, or just creating a more streamlined home that is easier to manage and control."
Key survey findings include:
Xiaomi's unique business model prioritizes innovation and has helped the company lead the industry with the most diverse smart device product portfolio whose products work together seamlessly in a connected ecosystem with smartphones at the center. As of September 30, 2020, the number of users with five or more devices connected to Xiaomi's AIoT platform reached 5.6 million. Much of Xiaomi's growth is coming from overseas markets, including expansion into Western markets. The newest product to be readily available for U.S. consumers is Mi Air Purifier 3H, which will go on sale starting January 14, 2021.
For more information on Xiaomi and their smart home ecosystem, visit mi.com.
With an equal emphasis on innovation and quality, Xiaomi continuously pursues high-quality user experience and operational efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology.
Xiaomi is currently the world's third-largest smartphone brand and has established the world's leading consumer AIoT (AI+IoT) platform with 289.5 million smart devices connected to its platform, excluding smartphones and laptops. Xiaomi products are present in more than 90 markets around the world. In August 2020, the company made the Fortune Global 500 list for the second time, ranking 422nd, up 46 places compared to the previous year. Xiaomi also ranked 7th among internet companies on the list.
Xiaomi is a constituent of the Hang Seng Index, Hang Seng China Enterprises Index and Hang Seng TECH Index.
For more information about Xiaomi as a company, please visit https://blog.mi.com/en/
Contact: Brianna Rabe, firstname.lastname@example.org
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