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TPN Paves New Path For Industry With The Launch Of OmniBlackDALLAS, Dec. 17, 2020 /PRNewswire/ -- TPN, the creative commerce agency, today announced the official launch of OmniBlack, an initiative that will double down on the company's commitment to the black community both inside and outside its walls. OmniBlack, which is being led by the agency's black colleagues, will aim to change the course of TPN's experiences, stories and perspective, all with the goal of further enriching the client work, culture, soul and success of the agency and industry at large. "As a leader, it's always been my priority to be real, to be vulnerable, to be human," said Sharon Love, CEO of TPN. "And during a year where there has been so much uncertainty, instability and vulnerability, I knew that we needed meaningful change. More than that, I knew that I couldn't do it alone and needed to harness the collective power of my black colleagues to make a real difference. OmniBlack is so much more than just a DE&I initiative that checks a box. It's about taking something from good to great and about breaking down the potential invisibility that exists for our black colleagues and industry partners." OmniBlack's goal is to implement meaningful and real change that will be put into action across all TPN touchpoints, including employees, partners and vendors. The initiative has been created around seven key areas of focus:
"OmniBlack truly is a highlight of my 32-year career," said Love. "It is a true extension of our TPN Soul and commitment to giving each of our colleagues the permission to bring their whole selves to work. But it doesn't just live within the walls of TPN. Our hope is that this will catch on like wildfire and that the Omnicom family, as well as the industry at large, will join us on this incredibly important and monumental journey to empower and lift up the black community." TPN's first OmniBlack-inspired events and actions include:
For more information on TPN, please visit www.tpnretail.com. About TPN (www.tpnretail.com) View original content to download multimedia:http://www.prnewswire.com/news-releases/tpn-paves-new-path-for-industry-with-the-launch-of-omniblack-301194609.html SOURCE TPN Retail |