VIZIO Expands 24/7 Streaming Channels Dedicated To Kids Of All Ages
IRVINE, Calif., Aug. 14, 2020 /PRNewswire/ -- VIZIO, Inc., the #1 American-based TV brand1 and #1 sound bar brand in America2 today announced the launch of a number of kids and family linear TV channels free for SmartCast users as lockdowns continue across the U.S. The 24-hour TV channels bring kid-friendly entertainment to millions of viewers across America.
VIZIO has seen a spike in engagement for kids and family content as families continue to stay home. Apps with content for kids and family have historically seen around 35 percent more engagement than the average app on SmartCast.
Beginning today, SmartCast users can find a carousel of content with 24/7 content options from a variety of programs for kids of all ages including:
"Today VIZIO is making thousands of hours of free childrens' programming available to our SmartCast users, as people increasingly make streaming part of their daily routines," said Katherine Pond, VP of Business Development for VIZIO. "With the uncertainty of the upcoming school year, parents will be looking for alternate ways to entertain and educate their children from inside the home. VIZIO is pleased to make these programs available to ensure high quality content for children and peace of mind for parents."
The new channels can be found under the "Free Channels" section from the SmartCast HomeTM screen and will complement VIZIO's WatchFreeTM service. In total, SmartCast viewers have access to over 200+ free linear TV channels of news, TV shows, movies and sports.
"We're excited to officially launch our Giggle Mug kids channel on VIZIO SmartCast. The growing platform has a wonderful lineup of kids channels available and we're proud to be included," Jesse Janson, EVP of Acquisitions & Business Development for Janson Media.
"We are excited for the HappyKids launch as part of VIZIO SmartCast's kid programming, which is so timely. We will be bringing our expansive library of premium shows, movies and educational content to millions of VIZIO SmartCast families all delivered in a kids-safe environment," said Vikrant Mathur, Co-Founder of Future Today.
"Studio71 is thrilled to be launching our premium offering into this exciting ecosystem, starting with Kid Gamer TV. As one of the largest global distributors of premium digital content, SmartCast is a natural fit for us in the connected TV space," said Nick Jacklin, SVP of Business Development for Studio71. "VIZIO has developed a great product, tailor-made to give customers an easy way to experience amazing content."
"Kidoodle.TV's inclusion on VIZIO SmartCast is a great way to support millions of families with our Safe Streaming™ service and we couldn't be happier to work with a world-class platform," Neil Gruniniger, President and Chief Product Officer.
"We are honored to have the Tankee Gaming channel available to VIZIO SmartCast, giving millions of kids a wealth of safe and entertaining gaming content while providing parents with peace of mind," Gerald Youngblood, Tankee CEO.
"We are incredibly excited for the launch of the WowNow Kids channel on VIZIO Smartcast. Children and their parents can now enjoy the hundreds of movies and television shows from our extensive library of animated content for free. VIZIO is delivering an unbelievable value to Smartcast users," Ryan Swenar, Director of Sales and Business Development for Wow Now Entertainment.
In addition to free content, VIZIO provides convenient access to on-screen apps like Netflix, Hulu, Prime Video, YouTubeTV, Peacock TV and others. It also includes support for Apple AirPlay 2 & Chromecast built-in, allowing viewers to stream, control, and share content from their phone, tablet, or laptop directly to the big screen. VIZIO SmartCast is continuously enhancing the platform with new features and content, so users have endless entertainment options, all while staying healthy and safe in their homes.
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1 Source: The NPD Group, Inc., U.S. Weekly Retail Tracking Service, LCD TV, Based on units, Jan. 6, 2019 – Nov. 30, 2019 combined.
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