Confirmit announces AI-driven digital experience solutions
NEW YORK and LONDON and OSLO, Norway, Dec. 10, 2019 /PRNewswire/ -- Confirmit has announced a tranche of new features to its Confirmit Horizons platform. Together, they provide a seamless digital experience that delivers richer insights from Customer Experience and research programs. The latest innovations simplify the challenges of understanding and acting on digital feedback.
The major developments include: new partnerships with Brandwatch and Tealium, a new Digital Feedback module for easily configuring web and app intercepts, and enhanced, AI-driven text analytics. This combination enables businesses to intelligently analyze and act on digital feedback across key digital channels of social, app and online.
Terry Lawlor, EVP Product Management at Confirmit explains: "Digital now permeates the entire feedback ecosystem, and businesses need to be able to capture, analyze and act on more data than ever before. Our latest innovations enable users to capture feedback from a huge range of sources – structured and unstructured – and map them using Confirmit SmartHub. By using deep learning AI techniques, we are now able to provide more advanced decision and action support than ever before."
The latest additions to the platform include:
Lawlor summarizes: "For many insights and CX teams, agility and control are critical to driving success. These new innovations use advanced AI techniques to simplify the capture and analysis of all forms of digital feedback, freeing them up to make better, data-augmented decisions, supported by their human experiences and intuition."
Confirmit powers Global 5000 companies and Market Research agencies worldwide with a wide range of software products for feedback / data collection, panel management, data processing, analysis, and reporting. Customers include Aurora, British Standards Institution, Cross-Tab, Dow Chemical, GfK, GlaxoSmithKline, GMO Research, Nielsen, RS Components, QRS, and Swisscom. Visit www.confirmit.com for more information.
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