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Global Business Legend Sir Martin Sorrell to Speak at DPAA's 2019 Video Everywhere SummitNEW YORK, Sept. 25, 2019 /PRNewswire/ -- DPAA announced today that Sir Martin Sorrell will speak at its annual Video Everywhere Summit in New York on October 15. Sorrell is a global business legend who founded WPP, the world's largest and most powerful advertising, media and marketing company. Today, he is again shaking up the industry with his new company, S4 Capital. With the recent acquisition of MediaMonks and other business developments, S4 is already fulfilling its mission is to create a new era, new media solution embracing data, content and technology for global, multi-national, regional and local clients and millennial-driven brands. The Video Everywhere Summit is the industry's largest one-day omnichannel event covering how brands are utilizing all media types to engage consumers. The event once again will be part of New York Digital Signage Week (Oct. 14-18). Barry Frey, DPAA President & CEO, said, "We are honored that Sir Martin Sorrell has agreed to share his unique and incredibly valuable insights with everyone attending our Video Everywhere Summit. He will no doubt make some news, and we can't wait to take it all in from our ringside seats." In addition to Sorrell, speakers at the 2019 Video Everywhere Summit will include:
Founded in 2006, DPAA is a global digital out-of-home marketing association committed to delivering the promise of "Digital Out of Home Everything." DPAA has created a strong community environment in which members drive and promote their digital capabilities. DPAA is a business accelerator that fosters collaboration between agencies and the DOOH community, providing industry-wide research and best practices in areas such as mobile integration and programmatic; and promotes the effectiveness of DOOH advertising. DPAA is a Digital Out of Home Everything and Video Everywhere AssociationTM. Twitter: @DPAAorg
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