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Salsify and Geometry Partner to Provide PXM Capabilities To the World's Global BrandsBOSTON, June 18, 2019 /PRNewswire/ -- Salsify, a product experience management (PXM) platform that helps brands win on the digital shelf, today announces a strategic alliance with Geometry, WPP's end-to-end commerce agency. With this partnership, global brand manufacturers will have access to a combined set of software and services designed to drive digital shelf leadership and deliver engaging omni-channel experiences. "Geometry has a great track record of success and a deep understanding of the types of brand and shopping experiences that are critical for companies to stand out in today's marketplace," said Rob Gonzalez, co-founder and EVP of Strategic Marketing at Salsify. "This collaboration provides Salsify's expanding base of global brands with a trusted partner for crafting truly engaging experiences both online and off." The partnership will leverage Geometry's Digital Commerce consultancy services and Salsify's product experience management platform. Salsify PXM combines product information management (PIM), advanced syndication, and actionable ecommerce analytics into one powerful platform. A 2018 economic impact study conducted by Forrester Consulting demonstrated that a composite organization using Salsify PXM experienced $6 million in economic benefits and a return on investment (ROI) of 339 percent over three years. "With e-commerce and omnichannel strategies dramatically affecting how brands go to market, sccessful brands today need to forge deeper connections with consumers in order to build familiarity, foster loyalty, and capture sales over the long term. Geometry has made that our specialty," says Doug Chavez, EVP, Digital Commerce & Media - North America at Geometry. "This partnership with Salsify provides client brands a way to better align omnichannel experiences across online and offline channels so they can reap the most benefits and keep consumers engaged." For more information about how Salsify customers can leverage Geometry's experience in omnichannel, please visit www.geometry.com. About Salsify For more information, please visit: http://www.salsify.com About Geometry Geometry is a WPP company (NYSE: WPP). For more information, please visit: http://www.geometry.com Media Contact Yanina Erman View original content to download multimedia:http://www.prnewswire.com/news-releases/salsify-and-geometry-partner-to-provide-pxm-capabilities-to-the-worlds-global-brands-300869684.html SOURCE Salsify |