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Zebra Technologies to Acquire Profitect Inc.
[May 20, 2019]

Zebra Technologies to Acquire Profitect Inc.


Zebra Technologies Corporation (NASDAQ: ZBRA), an innovator at the edge of the enterprise with solutions and partners that enable businesses to gain a performance edge, today announced it intends to acquire Profitect Inc., a privately-held, leading provider of prescriptive analytics for the retail and consumer packaged goods (CPG) industries.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20190520005197/en/

Using machine learning and prescriptive analytics, Profitect's solution identifies opportunities to positively impact sales and margin for some of the most recognized retail and CPG brands in the world. Profitect uses data from across the value chain for improving inventory and pricing accuracy, out of stocks, supply chain inefficiency, unsellable merchandise, and assortment discrepancies. The solution identifies a potential opportunity and can generate suggested actions, sending them directly to a worker's mobile device, providing step-by-step instructions for resolution. By enabling users to understand and act on data, Profitect customers typically realize sales lift, as well as margin and labor productivity improvement enabling a better overall consumer experience.

Zebra will also leverage the investment to accelerate the development of its Savanna data platform through the acquisition of Profitect's technology, talent, and skillsets. Combining the real-time data that Zebra solutions capture, with Profitect's access to operational data, machine learning, and prescriptive analytics, Zebra will work with its' partners to empower front-line workers even more - across all verticals - with the insights they need to make better, faster, smarter decisions.

"The acquisition of Profitect expands our relevancy deeper and wider in global retail operations while advancing our software capabilities to make our Enterprise Asset Intelligence vision even more accessible," said Anders Gustafsson, Chief Executive Officer of Zebra Technologies (News - Alert). "We have had a strong relationship with Profitect for the past five years through Zebra Ventures, and we are excited to take our strategic investment to the next level by welcoming the Profitect team to the Zebra family."

"We are excited to join Zebra and bring our award-winning prescriptive analytics solution to every worker at the edge," said Guy Yehiav, Chief Executive Officer and Chairman of the Board of Profitect, who will be a key leader in the business integration. "Together we will ensure the workforce of the future is more connected and optimally utilized. We value Zebra's support and expertise over the past five years as a key venture capitalist. I'm proud of the contribution that Profitect's solution will bring to Zebra and look forward to working closely to deliver prescriptive analytics as part of its innovative and broad soluion portfolio."



Zebra expects to fund the acquisition of Profitect with a combination of cash on hand along with fully committed financing available under its credit facility. The transaction is subject to customary closing conditions and is expected to close in the second quarter of 2019. The transaction is expected to be immaterial to sales and profitability in the near term. Financial terms of the acquisition are not being disclosed.

Zebra Technologies Safe Harbor Statement


This press release contains forward-looking statements, as defined by the Private Securities Litigation Reform Act of 1995, including, without limitation, the statements regarding the company's outlook and the ability to complete the acquisition of Profitect Inc. Actual results may differ from those expressed or implied in the company's forward-looking statements. These statements represent estimates only as of the date they were made. Zebra undertakes no obligation, other than as may be required by law, to publicly update or revise any forward-looking statements, whether as a result of new information, future events, changed circumstances or any other reason after the date of this release.

These forward-looking statements are based on current expectations, forecasts and assumptions and are subject to the risks and uncertainties inherent in Zebra's industry, market conditions, general domestic and international economic conditions, and other factors. These factors include customer acceptance of Zebra's hardware and software products and competitors' product offerings, and the potential effects of technological changes. The continued uncertainty over future global economic conditions, the availability of credit and capital markets volatility may have adverse effects on Zebra, its suppliers and its customers. In addition, a disruption in our ability to obtain products from vendors as a result of supply chain constraints, natural disasters or other circumstances could restrict sales and negatively affect customer relationships. Profits and profitability will be affected by Zebra's ability to control manufacturing and operating costs. Because of its debt, interest rates and financial market conditions will also have an impact on results. Foreign exchange rates will have an effect on financial results because of the large percentage of our international sales. The outcome of litigation in which Zebra may be involved is another factor. The success of integrating acquisitions could also affect profitability, reported results and the company's competitive position in its industry. These and other factors could have an adverse effect on Zebra's sales, gross profit margins and results of operations and increase the volatility of our financial results. When used in this release and documents referenced, the words "anticipate," "believe," "outlook," and "expect" and similar expressions, as they relate to the company or its management, are intended to identify such forward-looking statements, but are not the exclusive means of identifying these statements. Descriptions of the risks, uncertainties and other factors that could affect the company's future operations and results can be found in Zebra's filings with the Securities and Exchange Commission, including the company's most recent Form 10-K.

ABOUT PROFITECT

Profitect's prescriptive analytics solution leverages pattern detection and machine learning to identify opportunities that impact sales and margin. Profitect takes retail and CPG company data to identify areas for improvement including: inventory accuracy, out of stocks, pricing accuracy, unsellable merchandise, and assortment discrepancies. Profitect customers typically realize a two to five percent increase in sales, better consumer experience, 10-15% basis point margin improvement, and labor productivity improvement within six months. To learn more about Profitect visit: www.profitect.com or follow the company on Twitter and LinkedIn.

ABOUT ZEBRA

Zebra (NASDAQ: ZBRA) empowers the front line of business in retail/ecommerce, manufacturing, transportation and logistics, healthcare and other industries to achieve a performance edge. With more than 10,000 partners across 100 countries, we deliver industry-tailored, end-to-end solutions that intelligently connect people, assets and data to help our customers make business-critical decisions. Our market-leading solutions elevate the shopping experience, track and manage inventory as well as improve supply chain efficiency and patient care. Ranked on Forbes' list of America's Best Employers for the last four years, Zebra helps our customers capture their edge. For more information, visit www.zebra.com or sign up for our news alerts. Follow us on LinkedIn, Twitter and Facebook.

ZEBRA and the stylized Zebra head are trademarks of Zebra Technologies Corporation, registered in many jurisdictions worldwide. All other trademarks are the property of their respective owners. ©2019 Zebra Technologies Corporation and/or its affiliates. All rights reserved.


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