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The global multi-touch marketing attribution software market size is expected to grow from USD 816.2 million in 2018 to USD 1,634.3 million by 2023, at a Compound Annual Growth Rate (CAGR) of 14.9%NEW YORK, March 18, 2019 /PRNewswire/ -- Growing number of marketing channels to reach end customers to drive the multi-touch marketing attribution software market Asia Pacific (APAC) to record the highest growth rate during the forecast period APAC is expected to grow at the highest CAGR during the forecast period due to the increasing demand for multi-touch marketing attribution software and services.Major APAC economies, such as China, Australia, New Zealand, and India, provide huge opportunities for vendors of multi-touch marketing attribution software and services in the region. Meanwhile, North America is projected to hold the largest market size during the forecast period. In-depth interviews were conducted with Chief Executive Officers (CEOs), marketing directors, other innovation and technology directors, and executives from various key organizations operating in the multi-touch marketing attribution software marketplace. • By company type: Tier 1 – 38%, Tier 2 – 42%, and Tier 3 – 20% • By designation: C-level – 40%, D-level – 35%, and Others – 25% • By region: North America – 35%, Europe – 27%, APAC – 23%, MEA – 10%, and Latin America – 5% Major vendors offering multi-touch marketing attribution software and services across the globe include Adobe (US), SAP (Germany), Visual IQ (US), Oracle (US), Neustar (US), LeadsRx (US), LeanData (US), Merkle (US), Roivenue (Czech Republic), C3 Metrics (US), AppsFlyer (US), Equifax (US), Windsor.ai (Switzerland), Manthan (India), and Oribi (Israel). The study includes an in-depth competitive analysis of these key players in the multi-touch marketing attribution software market, with their company profiles, recent developments, and key market strategies. Research coverage The market study covers the multi-touch marketing attribution software market size across segments.It aims at estimating the market size and the growth potential of this market across segments, such as component, organization size, deployment type, vertical, and regions. The study also includes an in-depth competitive analysis of the key players in the market along with their company profiles, key observations related to product and business offerings, recent developments, and key market strategies. Key benefits of buying the report The report will help the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall multi-touch marketing attribution software market and the subsegments.This report will help stakeholders understand the competitive landscape and gain more insights to better position their businesses and to plan suitable go-to-market strategies. The report also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities. Read the full report: https://www.reportlinker.com/p05754142 About Reportlinker ReportLinker is an award-winning market research solution. Reportlinker finds and organizes the latest industry data so you get all the market research you need - instantly, in one place. __________________________ Contact Clare: [email protected] US: (339)-368-6001 Intl: +1 339-368-6001 SOURCE Reportlinker |