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Observer Launches Its List of the Most Powerful Firms in the Public Relations Industry
NEW YORK, Dec. 14, 2018 /PRNewswire/ -- Observer today released its annual PR Power List, a comprehensive look at the most influential public relations firms across the country based not just on raw size or billings but on influence and how much each firm affected their industry in 2018, in terms of big clients, wins, losses and happenings.
"The PR Power List provides our audience of urban professionals a truly robust resource to find information about the people changing the PR industry," said Observer Media President James Karklins. "We look at an agency's clients, connections, reputation, visibility and the kinds of situations where it's been involved over the last year…we also consider our own interactions with agencies."
The Most Powerful Firms and People on Observer's 2018 PR Power list:
Firm Name
| Leadership
| Employees
| Previous Years Rank
| BerlinRosen
| Valerie Berlin and Jonathan Rosen, principals and co-founders
| 144
| 29
| The Lede Company
| Sarah Rothman, Amanda Silverman, Meredith Wasson, co-founders
| 32
| N/A
| Finn Partners
| Peter Finn, founding managing partner
| 600
| N/A
| APCO
| Margery Kraus, founder and executive chairman; Kelly Williamson, president, North America; Marc Johnson, managing director of APCO Worldwide's New York office
| 759
| 1
| PMK-BNC
| Cindi Berger, chairman and CEO
| 215
| 2
| DKC
| Sean Cassidy, president
| 250
| 7
| Ketchum
| Barri Raferty, CEO
| 2400
| N/A
| HL Group
| Lynn Tesoro, founding partner and CEO
| 100
| 9
| Global Strategy Group
| Jon Silvan, CEO
| 100
| 5
| M18
| Meghan McGinnis and Michael Tavani, co-founders
| 30
| 38
| The Door
| Lois Najarian O'Neill, co-founder and president; Charlie Dougiello, co-founder and CEO
| 43
| 3
| Sunshine Sachs
| Ken Sunshine, Shawn Sachs, Heather Lylis, Keleigh Thomas Morgan, partners
| 185
| 36
| 42West
| Leslee Dart, Amanda Lundberg, Allen Mayer, co-CEOs
| 69
| 4
| WeberShandwick
| Andy Polansky, CEO
| 3,700
| 19
| N6A
| Matt Rizzetta, founder, president and CEO
| 52
| 24
| Polk & Co
| Matt Polk, founder and president
| 14
| N/A
| Finsbury
| Paul Holmes, CEO North America
| 255
| 16
| Sharp Communications
| James Brodsky, founder and CEO
| 77
| 14
| Edelman
| Richard Edelman, president and CEO
| 5,850
| 13
| Rubenstein
| Steven Rubenstein, president; Howard Rubenstein, founder and chairman
| 190
| 8
| Goldin Solutions
| Davidson Goldin, founder
| 16
| 15
| Quinn
| Florence Quinn, president/founder
| 70
| 21
| Hiltzik Strategies
| Matthew Hiltzik, founder and CEO
| 25
| 10
| Prosek Partners
| Jennifer Prosek, founder and CEO
| 170
| N/A
| High10 Media
| Lisa Dallos, founder and CEO
| 25
| N/A
| Magrino
| Susan Magrino, chairman and CEO; Allyn Magrino, president and COO
| 48
| 23
| Vested
| Dan Simon, CEO
| 50
| n/a
| KCD
| Ed Filipowski, president; Julie Mannion, president
| 283
|
| Makovsky
| Ken Makovsky, president
| 52
| 22
| Fitz & Co
| Sara Fitzmaurice, founder, CEO and president
| 20
| N/A
| Kaplow
| Liz Kaplow, founder, president and CEO
| 60
| 26
| Gasthalter & Co.
| Jonathan Gasthalter, managing partner
| 10
| 18
| Boneau Bryan-Brown
| Chris Boneau and Adrian Bryan-Brown
| 15
| 50
| The Berman Group
| Sarah Berman, founder and president
| 46
| 25
| Brunswick Group
| Neal Wolin, CEO; Nikhil Deogun, CEO Americas
| 969
| N/A
| Alison Brod Marketing + Communications
| Alison Brod, founder and CEO
| 68
| 48
| Nasty Little Man
| Steve Martin, founder and owner
| 6
| 17
| Shadow
| Brad Zeifman and Lisette Sand-Freedman, co-founders and CEOs
| 48
| N/A
| Joele Frank
| Joele Frank, managing partner; Matthew Sherman, president
| 130
| 34
| Sitrick & Company
| Michael Sitrick, founder & CEO
| 50
| N/A
| Novita
| Christine Abbate, president
| 27
| 39
| Meg Connolly Communications
| Meg Connolly, principal
| 9
| 40
| Beckerman PR
| Keith Zakheim, CEO
| 90
| N/A
| J Public Relations
| Jamie Lynn Sigler and Sarah Evans, partners
| 71
| 45
| LaForce
| James LaForce, founder and president
| 90
| N/A
| Jennifer Bett Communications
| Jennifer Bett Meyer, founder and president; Melissa Duren Connor, partner and managing director
| 24
| N/A
| Becca
| Becca Parrish, founder
| 30
| 31
| The TASC Group
| Larry Kopp, founder
| 12
| N/A
| NJF
| Nancy J. Friedman, founder and chief creative officer
| 52
| 43
| Kite Hill PR
| Tiffany Guarnaccia
| 30
| N/A
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The most powerful people franchise is a series from Observer that explores how power affects the way we live. The lists include Fine Art, Residential Real Estate, Nightlife & Dining and PR and showcase the people and companies who have impacted their industry in a measurable way.
About Observer Media
Observer Media is a diversified media, information and services company with interests in digital media such as Observer and Commercial Observer, and information platforms including Realgraph.
About Observer
Observer is a digital media company, chronicling the world's power players in business, policy, entertainment, technology, art, travel, real estate and dining. Through credible, authoritative and thought-leadership content, Observer inspires and challenges an urban audience of global thinkers, business leaders and luxury consumers.
Contact: Brittany Hillyer, [email protected]
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