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GOBankingRates Launches New "Best in Business" Series with Impressive Opening ActLOS ANGELES, Nov. 20, 2018 /PRNewswire/ -- GOBankingRates recently launched "Best in Business" - a new series that uncovers what makes the people behind the nation's most innovative companies tick, what motivates them and what keeps them hungry for more.
In the first installment, GOBankingRates was fortunate to speak with Mathilde Collin, the CEO and co-founder of Front, a shared inbox for teams that promotes a more collaborative workspace. Collin knows a thing or two about the importance of a positive work environment. While attending business school, she interned at a startup that was results-orientated and stressed the importance of transparency. She later decided to adopt this culture for Front. As a result Front was just ranked third on Fortune's List of 50 Best Small Workplaces and Collin herself is the first CEO to ever get a 100% approval rating on Glassdoor – so it's definitely working. "At Front, we practice transparency," Collin explains. "I am confident it makes us more efficient, and keeps employees happy and engaged." You can read more about Mathilde Collin and her journey to success here. Moving on from technology to another subject near and dear to our hearts – ice cream. Halo Top ice cream became a game-changer when they launched in 2012, surpassing heavy-hitter brands like Ben & Jerry's to become the best-selling pint of ice cream in America by 2017. <>President and COO, Doug Bouton, reveals his fears about leaving his six-figure job as a corporate lawyer to start Halo Top with founder Justin Woolverton. Bouton said that they "didn't have a backup plan, so there was always that nagging feeling of, 'What happens if Halo Top fails?' And when success doesn't come immediately, that voice in your head can get louder and louder. Of course you do everything you can to silence it, but it's there." But silence it they did, as the brand now tops $350 million in annual sales, according to LinkedIn. Read more details about how this frozen treat has risen to dessert fame here.Next on the sweet path to success, "Best in Business" turned its attention to candy powerhouse, Sugarfina. The "ultimate candy boutique for grown-ups" formed after founders, Rosie O'Neill and Josh Resnick, went to see the original "Willy Wonka and the Chocolate Factory" on their third date. This hobby business quickly grew into a major empire vastly disrupting the candy industry. "It's so important to be differentiated in the market, to stand out and have a true option and point of view," O'Neill says. "It's an exciting time for brands who aren't afraid to be radically different." Go here to read more about Sugarfina's champagne gummy bears' rise to fame and the exact moment when Rosie O'Neill realized they were actually going to make it. Keep up with the latest "Best in Business" installments and learn about the great minds behind today's most dynamic companies by visiting: https://www.gobankingrates.com/ About GOBankingRates GOBankingRates.com is a personal finance news and features website dedicated to helping visitors Live Richer™. From tips on saving money to investing for retirement or finding a good interest rate, GOBankingRates helps turn financial goals into milestones and money dreams into realities. Its content is regularly featured on top-tier media outlets, including MSN, Yahoo!, AOL, Business Insider, CNBC, USA Today and dozens of others. GOBankingRates specializes in connecting consumers with the financial institutions and products that best match their needs. Start your journey toward a rich mind and full wallet with us at www.gobankingrates.com. Contact: Christine Kayayan, Media Relations
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