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truPayments® Launches tru Shop-by-Payment™truPayments, LLC, introduces tru Shop-by-Payment™ and the ShopByPayment.com website. tru Shop-by-Payment™ is a revolutionary SaaS (News - Alert) product for vehicle dealers and lending institutions, which turns the buying process upside down and leverages technology to truly transform vehicle shopping for consumers. tru Shop-by-Payment™ provides a one-to-one personalized shopping experience, allowing consumers to shop simultaneously for their vehicle and financing across all a dealer's inventory and finance programs, for all available terms, with rebates, incentives, specials, ePrice, trade-in equity, etc. calculated and applied. This experience is powered by the patent-pending truPayments® engine and the company's new Grail® Adaptive Digital Retailing® platform. The customized shopping experience begins not with selecting a vehicle, but with personalization. Each customer journey is uniquely built around the custoer's preferences, financial profile, and the context of their activities. For the majority of consumers, monthly payment is the #1 thing when buying a car, but it's the last thing they find out. Similar to offline processes, most digital retailing solutions begin when a customer selects a vehicle to purchase, after which they can figure out what their payment options might be. By starting with credit, customers see only vehicles and financing options for which they actually qualify. "Presenting customers with inaccurate payments results in frustration, embarrassment and lost sales," notes Tarry Shebesta, CEO of truPayments®. "Comparison shopping for cars based on real credit and monthly budget creates an empowering customer experience." Credit information is obtained using a "soft pull" which has no impact on the customer's credit, is completely private, and does not require sensitive personal information, such as SSN or DOB. "Wow! Is how customers feel when they experience tru Shop-by-Payment™," says Shebesta. "They discover vehicles they didn't know they could afford or a payment they didn't know they could get." truPayments® parent company, Automobile Consumer Services, Inc. introduced the world's only Shop-by-Payment™ functionality in its DriveItNow® product in 2013. tru Shop-by-Payment™ takes personalized payment shopping to the next level. Learn more at ShopByPayment.com. About truPayments, LLC truPayments®, LLC is a financial technology company with deep roots in eCommerce and the Automotive Industry. truPayments® is a subsidiary of Automobile Consumer Services, Inc. (ACS (News - Alert)), a financial services and technology company based in Cincinnati, Ohio. View source version on businesswire.com: https://www.businesswire.com/news/home/20181016005628/en/ |
