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The Impact of Big Data on the Pay-TV Industry, 2018: Data Trends & OpportunitiesDUBLIN, Sept. 28, 2018 /PRNewswire/ -- The "TV Services: Pay TV in a Data-Driven World" report has been added to ResearchAndMarkets.com's offering. Pay-TV providers are increasingly facing online challengers that have extensive expertise in using data to define and drive their businesses as well as user experiences. Big data is the new field for competition, and developing more strategic methods to leverage collected data to improve services and revenues is critical for the pay-TV industry. This report focuses on the impact of big data on the pay-TV industry, both today and in the future, including profiles of major players. Key Topics Covered 1. Report Summary 4.2 Quantifying Data's Value 4.2.1 Utility 4.2.2 Cost 4.2.3 Impact 5. Consumer Attitudes about Data Use 6. Data Trends and Opportunities in Pay TV 6.1 Advertising 6.2 Content-Related Decisions 6.3 User Experience and Feature Design 6.4 Use of Artificial Intelligence/Machine Learning 7. Global Forecast of Pay-TV Subscriptions 8. Implications 8.1 Pay-TV Providers 8.2 Cable Networks/Content Producers 8.3 Technology Vendors Companies Featured
For more information about this report visit https://www.researchandmarkets.com/research/zdmdvj/the_impact_of_big?w=5 Did you know that we also offer Custom Research? Visit our Custom Research page to learn more and schedule a meeting with our Custom Research Manager. Media Contact: Research and Markets View original content:http://www.prnewswire.com/news-releases/the-impact-of-big-data-on-the-pay-tv-industry-2018-data-trends--opportunities-300720924.html SOURCE Research and Markets |