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Co-Founder & CEO of mCart by Mavatar to Speak at RampUp Chicago on Leveraging Blockchain to Eliminate Go-Betweens in Your Digital Strategy
[August 09, 2018]

Co-Founder & CEO of mCart by Mavatar to Speak at RampUp Chicago on Leveraging Blockchain to Eliminate Go-Betweens in Your Digital Strategy


By TMC
 

Menlo Park, CA (News - Alert) - August 9, 2018- mCart by Mavatar today announced that Susan Akbarpour, the companies Co-Founder and CEO will speak at RampUp on the Road Chicago which is being held September 20, 2018 at The Ritz-Carlton Chicago. This event offers insight into the top digital marketing and tech trends from industry leaders. RampUp Chicago attendees will gain the skills needed to take their digital marketing strategy to the people-based level.



Susan is a visionary with over 25 years of hands-on experience building and advising successful and innovative products and businesses in technology, media, retail and management consulting. She founded Mavatar soon after receiving her MS in Management from Stanford University in 2010. Mavatar's signature product, mCart leverages AI and blockchain technologies to introduce fairness, transparency and speed to maximize the reach of content publishers who are truly responsible for influencing shoppers. The mCart platform provides all the necessary tools and over 100 features such as coupon validation, rebate, price drop alerts, look-a-likes, product locator, etc. to help advertisers and publishers achieving their goals in all three fronts of user acquisition, retention and monetization with one turnkey solution.

As a frequent contributor to Forbes and extensive background in platform design, development and marketing, Susan is a recognized as an innovator and expert in blockchain. Her work with mCart has been lauded by industry insider publications like, Thrive Global, Silicon Valley Review,  WWD, Fashionista, Apparel Resources and Fashion News.


At RampUp Chicago, Susan will speak on applying the mechanics of blockchain to your digital strategy  in order to eliminate go-betweens, bot generated traffic and 60% wasted advertising spend at 3:30 PM. To hear Susan's panel discussion live, register for RampUp On The Road Chicago here.

About mCart
mCart by Mavatar is a decentralized marketplace/influencer marketing attribution platform that addresses the needs of shoppers, influencers, and marketers by leveraging blockchain. Using smart contracts, marketers, influencers, and shoppers will be able to transparently and verifiably collaborate while giving each participant the right financial incentives to participate in the ecosystem. mCart is headquartered in Menlo Park, California. Connect with us at mcart.io, on Twitter (News - Alert) @mcartprotocol, our blog or Facebook.




Edited by Maurice Nagle

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