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Folloze Launches New Release with Enterprise-Grade ABM FocusFolloze, the Enterprise Account Based Marketing (ABM) Sales platform, is releasing a major upgrade to its ABM software at the Marketo (News - Alert) Marketing Nation Summit 2017. With the new release, enterprise marketers can now distribute content at scale to large groups of salespeople based on their roles and target segments. Salespeople can run auto-personalized and account-specific multi-step content plays that engage their prospects at significantly higher rates, conveniently sent from their own mailbox. The new release further enhances Folloze Federated Architecture that already includes auto-personalization, profile-based dynamic content and behavioral alerts delivered to sales in real-time. The main new features are:
The company also announced that Folloze's solution is now available on the Marketo LaunchPoint platform. As part of its sponsorship of Marketo Marketing Nation Summit, Folloze is offering a limited number of free 45-minute Account Based Marketing consulting sessions. If your company is looking to implement ABM or scale its ABM strategy, please set up a free consultation or visit us at Booth 744. For more information, see our Marketo Marketing Nation Summit board: www.folloze.com/summit. About Folloze Folloze is a provider of an innovative Account Based Marketing (ABM) Sales Platform, which enables B2B sales teams to use marketing techniques to engage, develop and win their top target accounts. Built for scale, the platform allows Marketing to empower Sales to deliver account-specific content campaigns, content automation, actionable account analytics and more, all from within their familiar sales tools. These capabilities enable salespeople to act as consultants through the selling process, delivering significantly more value to customers and drastically increasing their sales pipeline. Folloze is headquartered in Palo Alto (News - Alert), CA with a development center in Tel Aviv, Israel. Folloze was founded by a group of marketing, sales and technology veterans and is backed by world-class investors. To learn more, visit http://folloze.com. View source version on businesswire.com: http://www.businesswire.com/news/home/20170420005864/en/ |