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Dentsu Named Advertising Agency of the Year, Network of the Year, and Interactive Agency of the Year at ADFEST 2014TOKYO --(Business Wire)-- Dentsu Inc. (TOKYO:4324)(ISIN:JP3551520004)(President & CEO: Tadashi Ishii; Head Office: Tokyo; Capital: 74,609.81 million yen) was named Advertising Agency of the Year1, Network of the Year, and Interactive Agency of the Year at the 17th Asia Pacific Advertising Festival (ADFEST 2014) held from March 6 to 8 in Pattaya, Thailand. Advertising Agency of the Year (Photo: Business Wire) Dentsu Inc. received the top award, the Grande Lotus, in the Film, Interactive, Promo, Design, and Integrated categories, and, together with other Dentsu Group companies, won five Gold Lotuses, sixteen Silver Lotuses, nineteen Bronze Lotuses and one INNOVA Lotus award for a total of 46 awards across twelve categories.
1 Dentsu Inc. was named Advertising Agency of the Year in 2011 and 2012; Dentsu Group company Taproot India Communication Pvt. Ltd was named Advertising Agency of the Year in 2013. ADFEST was established in 1998 by the Asian Federation of Advertising Associations (AFAA) to focus on creative work in the Asia Pacific region, and has since built a reputation as one of the most prestigious advertising festivals in the world. This year's festival received 3,253 entries for awards in 17 categories: Film, Press, Outdoor, Radio, Interactive, Mobile, Direct, Promo, Design, Print Craft, Film Craft, New Director, Media, Effective, Integrated, INNOVA, and Lotus Roots.
About the Dentsu Group
The Dentsu Group has a strong presence in 110 countries across five
continents, and employs more than 37,000 dedicated professionals. Dentsu
Aegis Network Ltd., its global business headquarters in London, oversees
Dentsu's agency operations outside of Japan. The Group is also active in
the production and marketing of sports and entertainment content on a
global scale.
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20140312005492/en/ |