[February 12, 2014]

Research and Markets: Global Data Analytics Outsourcing Market 2012-2016: with Tata Consultancy Services Ltd., WIPRO Ltd., and ZS Associates Inc. Dominating

Research and Markets (http://www.researchandmarkets.com/research/7996sb/global_data) has announced the addition of the "Global Data Analytics Outsourcing Market 2012-2016" report to their offering.

The analysts forecast the Global Data Analytics Outsourcing market to grow at a CAGR of 31.68 percent over the period 2012-2016. One of the key factors contributing to this market growth is the rapid expansion of data. The Global Data Analytics Outsourcing market has also been witnessing the emergence of social analytics. However, the lack of awareness about data analytics could pose a challenge to the growth of this market.

The key vendors dominating this space include Fractal analytics Ltd., Tata Consultancy (News - Alert) Services Ltd., WIPRO Ltd., and ZS Associates Inc.

The other vendors mentioned in the report are American Express, Capgemini S.A., Citigroup Inc., Cognizant (News - Alert), Credit Rating Information Service of India Ltd. Eclerx Services Ltd., Evalueserve Ltd., EXL Services Holding Inc., Fractal Analytics Ltd., Genpact Ltd., Mu Sigma Inc., Opera Solutions, Infosys (News - Alert) Ltd., TCS Ltd., UBS AG, and WNS Holdings Ltd.

Commenting on the report, an analyst from the team said: People use mobile devices for various purposes such as GPS navigation, people tracking, remote personal car safety, geo-targeted mobile advertising, and toll collection. GPS Navigation is done by GPS tracking and data analysis facility. This system integrates the data analysis, operations, and communication software tools and works with GPS receiver which is at the other end of the satellite. Hence, with the help of GPS Navigation we can easily track the data and perform data analysis in order to extract information. With similar techniques, mobile devices are helpful in people tracking. Similarly, location-based data is helpful in generating mobile advertisements. With the help of this, the location of a person can be identified and the relevant advertisement can be sent on their mobiles. In recent years, data analytics service providers have started to invest considerably in their data analytics outsourcing offerings with increasing focus on mobile analytics.

This helps vendors in concentrating on providing better offerings and moving up the value chain.

According to the report, one of the major drivers is the exponential growth of data. With the presence of a large amount of data, enterprises need data analytics to automatically track the performance and behaviour of the information stored in their IT systems. In addition, they require data analytics to develop innovative business strategies and improve their overall operational efficiency.

For more information visit http://www.researchandmarkets.com/research/7996sb/global_data

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