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Broadcom Platform Powers Haier's New Smart Appliances [Manufacturing Close - Up]
[January 26, 2014]

Broadcom Platform Powers Haier's New Smart Appliances [Manufacturing Close - Up]

(Manufacturing Close - Up Via Acquire Media NewsEdge) Broadcom Corp., a company focusing on semiconductor solutions for wired and wireless communications, announced that Haier has chosen Broadcom's Wireless Internet Connectivity for Embedded (WICED) platform to power its latest smart appliances.

Featured at the 2014 Consumer Electronics Show, Haier said its latest "Smart Living" appliances provide simple connectivity with a selection of mobile devices, allowing consumers to manage and control home appliances from anywhere in the world.

"Haier is fully embracing the shift from traditional products to internet connected appliances by investing aggressively in our networking technology portfolio," said Lily Li, Haier Smart Home Technology General Manager. "Our goal is to deliver an friendly, standardized interface across all Haier products. With that goal in mind, Haier is constantly innovating and looking to collaborate with industry leaders. Our collaboration with Broadcom showcases our ability to employ the newest technology to enrich user experience for our customers." The air conditioner, wine cooler, refrigerator, water heater and washing machine displayed at CES are part of Haier's "Smart Living" solutions.

In a release, Broadcom said that with Smart Living appliances, users are able to retrieve information and remotely control their appliances either from home or on the go, allowing customers to do more, worry less, and save time. The Haier "Smart Living" system includes home appliance controls, lighting and curtain controls, multimedia entertainment, security alarm monitoring and other outstanding features that together make for a full wireless- controlled network home appliance system.

Selective Haier's smart appliances are built on Broadcom's WICED platform. The WICED platform provides original equipment manufacturers (OEMs) with a simplified implementation of wireless connectivity, including WiFi and Bluetooth (BT), enabling an array of consumer devices for the expanding Internet of Things (IoT) market.

"The explosion of connected devices throughout the industry is driving broad adoption of our WICED platform," said Brian Bedrosian, Broadcom Senior Director, Wireless Connectivity. "We're thrilled to collaborate with Haier in their effort to provide the most advanced yet friendly products to consumers." More information: ((Comments on this story may be sent to (c) 2014 ProQuest Information and Learning Company; All Rights Reserved.

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