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Novo Nordisk Selects Anaqua's IAM Solution
[February 14, 2013]

Novo Nordisk Selects Anaqua's IAM Solution

Boston, MA, Feb 14, 2013 ( via COMTEX) -- Anaqua, a leading provider of intellectual asset management software and services, today announced it has signed a multi-year agreement with Novo Nordisk to use the ANAQUA Enterprise IAM solution to manage the full lifecycle of its inventions and patents.

Novo Nordisk is a global healthcare company with 89 years of innovation and leadership in diabetes care. The company also has leading positions within haemophilia care, growth hormone therapy and hormone replacement therapy. Headquartered in Denmark, Novo Nordisk employs approximately 33,900 employees in 75 countries, and markets its products in more than 190 countries. The company previously relied on in-house developed software for its IP management.

According to Lars Kellberg, Corporate Vice President, Corporate Patents for Novo Nordisk, "We wanted to move from our current in-house system to a new generation of patent management software. After a thorough evaluation, we selected the ANAQUA IAM solution due to its superior ability to meet our primary objective of providing a user friendly and efficient workplace for professionals in our global patent organization." "Novo Nordisk is a world leader in healthcare innovation," said Priya Iyer, CEO, Anaqua. "There has been strong growth in our pharmaceutical and healthcare client base, particularly in Europe. This is a very important new client relationship for us and the Anaqua community." About Anaqua Anaqua provides intellectual asset management software and maintenance services to patent and trademark holders worldwide. Anaqua's software helps leading companies grow and protect company value with an advanced, flexible IAM solution used by more than 20,000 users in over 100 countries to manage more than $500 billion in intellectual assets. The ANAQUA Enterprise IAM solution supports the full IA lifecycle from idea to monetization for all IA categories, including inventions, patents, trade secrets, brands and trademarks. Clients include Microsoft, Ford, Kimberly-Clark, Eastman Chemical and The Coca-Cola Company. ANAQUA Express provides IAM best practices configured for smaller IP teams. ANAQUA Element is a quick start, cloud-based solution for small IP portfolios. ANAQUA Essential provides IP Practice Management for law firms.

Anaqua's annuity and renewal services are provided under the ANAQUA Services brand. ANAQUA Services clients include STMicroelectronics, NXP Semiconductors, Peugeot, France Telecom, Samsung and Honeywell.

Anaqua is headquartered in Boston, MA, and has major European offices in London, UK and Pau, France. For additional information please visit # # # Anaqua is a registered trademark of Anaqua, Inc.

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