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Rovi and Belkin Launch On-the-Go TV Experience With Rovi Entertainment Data on Belkin's @TV
[September 06, 2012]

Rovi and Belkin Launch On-the-Go TV Experience With Rovi Entertainment Data on Belkin's @TV

AMSTERDAM, Netherlands, Sep 6, 2012 (GlobeNewswire via COMTEX) -- IBC -- Driving digital entertainment innovation, Rovi Corporation (Nasdaq:ROVI) and Belkin, creator of people-inspired consumer technology products, today announced that Belkin has launched @TV, a media streaming box that enables users to access content from their home theater on their personal and mobile devices, with Rovi Video. Using the @TV application, consumers can navigate through a guide powered by Rovi Video -- a comprehensive collection of metadata on TV, movies and celebrities -- and find the content they want to watch, connect and watch it immediately, or record it remotely.

In addition to the TV program and schedule information, Belkin's @TV media streaming box provides an enhanced user experience with high quality images, biographies, reviews, descriptors, and award information based on Rovi Video. The product also uses Hot Pick Lists curated by the Rovi editorial team to recommend content to its users. Rovi Video is used on hundreds of millions of TVs and STBs today.

"We want to give our customers the complete TV experience with @TV. This starts with the ability to discover content on an integrated channel guide," said Jamie Elgie, senior director of product management at Belkin. "We've extended this experience to include advanced, eye-catching imagery and information to reflect the highly visual and engaging environment of today's media world." "Belkin's @TV media streaming box gives consumers what they really want: access to content on multiple devices," said Simon Adams, SVP of sales and marketing for consumer electronics at Rovi. "Rovi Video is an integral part of connecting people to entertainment on devices like @TV. We're collaborating with our customers to deliver a richer, more fulfilling entertainment experience to their consumers." @TV, supporting Wi-Fi(R) or 3G/4G network, works with both standard and high-definition programming and can connect and control multiple sources, such as a digital cable box, satellite receiver, or DVD player. The easy-to-use channel guide makes it simple to control live or recorded content directly from a mobile device.

Rovi Video is a component of Rovi Entertainment Data Solutions, a massive database that also includes metadata on music, books and games. The broad base of entertainment data ranges from basic biographies and reviews to high quality images, cross linking data, celebrity Twitter handles and links to web video. Rovi has been the source of entertainment data for more than 50 years and powers a wide range of leading consumer devices, pay-TV services, and popular video and music apps.

About Belkin At Belkin, we make people inspired products. With more than 200 patents, Belkin invents products that harness the power of technology to enrich people's lives. From wireless home networking and entertainment, to mobile accessories, energy management, and a broad USB and cable mix, Belkin products connect the dots between people and technology. Belkin also provides public and private sector organizations with high-quality security, infrastructure, energy, and server-room solutions. A privately held company founded in 1983, Belkin has more than 1,200 employees in 25 countries. Headquartered in Playa Vista, California, Belkin can also be found on the web at, on Facebook at, and on Twitter at

About Rovi Corporation Rovi powers the discovery, delivery, display and monetization of digital entertainment. With innovative technology solutions for consumer electronics manufacturers, service providers, content producers, advertisers, retailers and websites, Rovi connects people and the entertainment they love. The company holds approximately 5,200 issued or pending patents worldwide and is headquartered in Santa Clara, California. More information about Rovi can be found at

The Rovi Corporation logo is available at // pkgid=6482 Forward Looking Statements All statements contained herein that are not statements of historical fact, including statements that use the words "will" or "is expected to," or similar words that describe the Company's or its management's future plans, objectives, or goals, are "forward-looking statements" and are made pursuant to the Safe-Harbor provisions of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that could cause the actual results of the Company to be materially different from the historical results and/or from any future results or outcomes expressed or implied by such forward-looking statements. Such factors are further addressed in the Company's most recent report on Form 10-Q for the period ended June 30, 2012 and such other documents as are filed with the Securities and Exchange Commission from time to time (available at The Company assumes no obligation to update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release, except as required by law.

This news release was distributed by GlobeNewswire, SOURCE: Rovi Corporation (Logo: CONTACT: Linda Quach Rovi Corporation +1 (408) 562-8504 [email protected]

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