2012 International CES Reused and Recycled 75 Percent of Materials
ARLINGTON, Va. --(Business Wire)--
The Consumer Electronics Association (CEA)®, owner and producer of the International CES (News - Alert), significantly expanded its recycling and repurposing efforts at the 2012 International CES in Las Vegas, January 10-13, by recycling 75 percent of show materials. The International CES is the world's largest technology tradeshow, and has been named North America's Greenest Show by Trade Show Executive Magazine.
This year, CEA collected a record amount of materials to recycle and repurpose:
"Every year, we work tirelessly to make the International CES even more environmentally sustainable than the year before," said Karen Chupka, senior vice president, events and conferences, CEA. "This year, we exceeded years past, increasing the overall reuse and recycle rate to 75 percent of all CES materials."
By repurposing used vinyl banners from the 2011 International CES, CEA commissioned the creation of 190,000 badge holders for the 2012 show, an unprecedented effort to reuse show materials. Following the 2012 CES, CEA collected 11,000 of those recycled badge holders and will repurpose them for a third life at the 2013 International CES next January.
In addition to the continued greening of the International CES, CEA also supports green nonprofits near the site of the show in Las Vegas. This year, CEA donated the following:
The Consumer Electronics Association (News - Alert) (CEA) is the preeminent trade association promoting growth in the $195 billion U.S. consumer electronics industry. More than 2,000 companies enjoy the benefits of CEA membership, including legislative advocacy, market research, technical training and education, industry promotion, standards development and the fostering of business and strategic relationships. CEA also owns and produces the International CES - The Global Stage for Innovation. All profits from CES are reinvested into CEA's industry services. Find CEA online: www.CE.org and www.DeclareInnovation.com. Follow CES at www.CESweb.org and through social media: http://facebook.com/InternationalCES; http://twitter.com/IntlCES; http://blog.ce.org/.