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Award winning Call On CRM Integrates ACT! with Skype, Call Recording, SMS Messaging and more
[March 02, 2010]

Award winning Call On CRM Integrates ACT! with Skype, Call Recording, SMS Messaging and more

SCOTTSDALE, AZ (March. 1, 2010) - CRM Integration Systems has released a new version of its award-winning product, Call On CRM, which now places full Skype (News - Alert) phone features directly into the ACT! application. Call On CRM has received a Customer Interaction Solutions magazine, product of the year award two years running for 2008 and 2009.

ACT! is the number-one-selling contact and customer relationship management (CRM) system, and Call On CRM is the ACT!/Skype integration solution that offers end users the most features, including: automatic call logs, one-click-to-dial, peer-to-peer Skype functionality including Skype-to-Skype calls, user-presence monitoring, instant messaging, call recording, SMS messaging and file transfers.

With Call On CRM for ACT! and Skype, ACT! users easily modify their contact page layout to include custom interaction touch-points that allow for a variety of quick communication functions, such as: one-click dialing of a contact’s phone number; instant visual access to the contact’s online status (Away, Online, Do Not Disturb, etc.); and, direct interaction with a contact using advanced Skype features.

With a single-click, users can transfer files, send instant or SMS messages, or voicemails to the contact without having to call first.

These same communications features can be used to interact more efficiently with team members. ACT! has a Team Collaboration feature that defines teams of users that work closely together; Call On CRM for ACT! and Skype enhances this team functionality by linking team member’s Skype accounts. Team members can view the online status of others and interact immediately directly within the ACT! application.

In the latest version 1.2 release Call On CRM adds Call Recording capabilities by integrating with the Skype Certified extra – Call Burner. Calls are recorded automatically and stored as mp3 audio files and associated to the contact’s ACT! record as a call history. Users can easily playback call recordings by clicking on the recording file in ACT!, which instantly allows them to review previous call recordings.

This new release also integrates many popular SMS messaging gateways including Skype, Google (News - Alert) Voice, Clickatell and RedOxygen directly into the ACT! contact database. This allows ACT! users to send SMS messages in bulk to single contacts, groups of contacts, or to any phone number without worrying about the destination carrier. Users can create Mail-Merge style templates in ACT! to be used to send SMS messages to customers. Each SMS message sent is stored in an ACT! contact’s history records to easily track messages that were sent.

The Call On CRM integration software requires a Skype-based phone system version 3.0 and up and ACT! version 10.0 and up. It adds a Call Control toolbar to ACT! that enables communications with Skype to call contacts in the ACT! database. At the basic level, it allows users to place calls directly from ACT! contact records and matches incoming calls with a contact record or creates a new one if no record exists.

Call On CRM for ACT! with Skype is licensed software available on and through select agents and affiliates.

CRM Integration Systems is a software engineering company based in Scottsdale, AZ that integrates CRM applications with the next generation of VoIP telephone systems. The company has formed strategic alliances with Skype, Sage Software and BroadSoft and many SMS Gateway (News - Alert) providers to facilitate product development.

Contact: Sherry Brown, Media Relations (480) 295-3393 or (888) 902-7647

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