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Brother Introduces New Ultra Compact Personal Laser Printers Starting at under $150.00
[January 03, 2005]

Brother Introduces New Ultra Compact Personal Laser Printers Starting at under $150.00

LAS VEGAS --(Business Wire)-- Jan. 3, 2005 -- New HL-2040 and Network-Ready HL-2070N Set the Pace for Compact, Affordable, No Compromise Stand-Alone and Network Printers

Brother International Corporation today introduces its newest personal laser printers, the ultra-compact HL-2040 and HL-2070N. The HL-2040 ($149.99 estimated street price) is the successor to the award-winning HL-1440 personal laser printer, with even faster print speeds and a space-saving design almost 40% smaller than its predecessor. The HL-2070N ($229.99 estimated street price) features the same small footprint and print speeds and adds a built-in Ethernet print server for sharing on home and home office wired or wireless networks. The new models will be available starting in January 2005.

The sleek new HL-2040 and HL-2070N offer print speeds of up to 20ppm and outstanding print quality via Brother's HQ1200 (up to 2400 x 600 dpi) resolution. Both printers are Windows(R) and Mac(R) compatible and feature a 250-sheet input paper capacity, as well as USB 2.0 full-speed and parallel interfaces as standard.

"We continue to see strong consumer demand for affordable personal monochrome laser printers for the home and home office," said Jeff Sandler, Brother's Director of Marketing, Printers. "With the new HL-2040 and HL-2070N, we are clearly addressing this market, while setting a new standard for printer size, functionality and performance at extremely compelling consumer price points."

With the introduction of these two new models, Brother further strengthens its offerings in the personal monochrome laser market segment. These new lasers provide an economical, low-cost alternative to consumer color inkjet printers, and deliver an alternative output solution for frustrated users seeking to reduce their everyday printing costs.

Brother also sees the market for low-cost monochrome laser printers with built-in network interfaces as offering continued strong growth potential. IDC projects the U.S. wireless home and home office network segment to grow at a 36% CAGR between 2005 and 2008(1) . The new HL-2070N is ideally positioned to meet this rapidly expanding market segment, by offering these customers an affordable solution for low cost printer sharing.


Beyond the features detailed above, the HL-2040 also sports a two-tone gray color scheme as well as 8MB memory capacity. The network-ready HL-2070N includes all the features of the HL-2040 but adds PCL(R)6 emulation, a built-in Ethernet network interface, 16MB of standard memory, and a dark charcoal, two-tone color scheme. (See attached Fact Sheet for details on specs and features). A toner-save feature is also available.


Both printers share the same patented two-piece toner/drum consumables. They ship with a starter toner cartridge that has a print capacity of approximately 1,500 pages(2) and a full, long-life (12,000 pages) DR-350 drum unit(3). Replacement TN-350 toner cartridges ($59.99 SRP) have a capacity of approximately 2,500 pages(1). The easy-to-install cartridges are seated in the DR-350 drum unit ($114.99 SRP).

An optional external network adapter is available for the HL-2040, and either model can also be configured for wireless printing via an optional external wireless 802.11b print server.


Bridgewater, New Jersey, is the corporate headquarters for Brother in the Americas, from Canada to South America. Brother has fully integrated sales, marketing services, manufacturing, research and development capabilities located in the U.S. In addition to its headquarters in Bridgewater, New Jersey, Brother has facilities in California, Illinois, Massachusetts and Tennessee, as well as subsidiaries in Ohio, Canada, Brazil, Chile, Argentina and Mexico. For more information you can visit the web site at

NOTE: All brand and product names are trademarks or registered trademarks of their respective companies.

EDITOR'S NOTE: Photography available upon request.

(*) Estimated Street Price

(+) Optional accessories require additional purchase

(1) Source: IDC, Worldwide Home Networking 2004-2008 Forecast and Analysis, IDC #31762, August 2004

(2) At 5% page coverage (letter)

(3) Yield may vary by type of use

SRP = Suggested Retail Price -0- *T FACT SHEET ---------------------------------------------------------------------- What's New HL-2040 vs. HL-1440 Faster Print Speed (up to 20ppm vs. up to 15ppm) Faster first page out (less than 10 seconds vs. less than 15 seconds) More standard memory on HL-2040 (8MB vs. 2MB) 13.6% smaller footprint (14.6W x 14.2D) 39.6% less total volume (14.6W x 14.2D x 6.5H) Optional External 802.11b Wireless Print Server(+) ---------------------------------------------------------------------- ---------------------------------------------------------------------- BROTHER HL-2040 BROTHER HL- 2070N ---------------------------------------------------------------------- TECHNOLOGY ---------------------------------------------------------------------- Print Speed Up to 20PPM Up to 20PPM ---------------------------------------------------------------------- Maximum Resolution HQ1200 (Up to HQ1200 (Up to 2400x600 2400x600 dpi) dpi) ---------------------------------------------------------------------- Memory (standard/max.) 8MB/8MB 16MB/16MB ---------------------------------------------------------------------- COMPATIBILITY ---------------------------------------------------------------------- Printer Drivers Windows(R) Windows(R) 95/98/Me/NT 95/98/Me/NT 4.0/2000/XP 4.0/2000/XP Mac(R) OS 9.1-9.2, OS Mac(R) OS 9.1-9.2, OS X 10.1, 10.2.4 & up X 10.1, 10.2.4 & up ---------------------------------------------------------------------- Printer Interfaces(1) Automatic Interface Automatic Interface Switching Switching Between USB 2.0 and Between Ethernet, USB Parallel 2.0 and Parallel ---------------------------------------------------------------------- Printer GDI PCL(R)6, IBM and Epson Languages/Emulations FX ---------------------------------------------------------------------- PAPER HANDLING ---------------------------------------------------------------------- Paper Size Letter, Legal, Letter, Legal, Executive, A4, A5, Executive, A4, A5, A6, B5, B6, A6, B5, B6, Envelopes: Com 10, Envelopes: Com 10, DL, B5, C5 DL, B5, C5 ---------------------------------------------------------------------- Media Types Plain paper, bond, Plain paper, bond, envelopes, labels, envelopes, labels, transparencies transparencies ---------------------------------------------------------------------- Paper Input Capacity 250 sheets plus 250 sheets plus single single slot bypass slot bypass ---------------------------------------------------------------------- Paper Output Capacity 100 sheets 100 sheets ---------------------------------------------------------------------- Additional User Modes Toner Save, Manual Toner Save, Manual Duplex, Power Save, Duplex, Power Save, N-Up Printing, N-Up Printing, Watermark, Poster Watermark, Poster Printing Printing ---------------------------------------------------------------------- CONSUMBALBES/ACCESSORIES(+) ---------------------------------------------------------------------- Toner Cartridge (approx. TN-350 ($59.99 SRP) TN-350 ($59.99 SRP) 2,500 pgs.)(2) ---------------------------------------------------------------------- Drum Unit (approx. 12,000 DR-350 ($114.99 SRP) DR-350 ($114.99 SRP) pgs.)(3) ---------------------------------------------------------------------- 10/100 BaseT Ext. Print NC-2100p ($179.99 Server SRP) N/A ---------------------------------------------------------------------- 802.11b Wireless Print NC-2200W ($249.99 NC-2200W ($249.99 SRP) Server SRP) ---------------------------------------------------------------------- MISCELLANEOUS ---------------------------------------------------------------------- Unit Dimensions (W x D x H) 14.6" x 14.2" x 6.5" 14.6" x 14.2" x 6.5" ---------------------------------------------------------------------- Warranty 1 Year Express 1 Year Express Exchange Exchange ---------------------------------------------------------------------- Estimated Street Price $149.99 $229.99 ---------------------------------------------------------------------- Availability January 2005 February 2005 ---------------------------------------------------------------------- (+) Optional accessories require additional purchase (1) Cables not included (2) Based on approximately 5% page coverage (letter) (3) Yield may vary by type of use *T

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