True Influence® Solidifies Executive Leadership Team, Appointing Brian Glynn as CRO and Ken Stout as CSO
True Influence®, the technology leader of intent-based marketing and demand generation solutions, today announced that effective immediately Ken Stout has assumed the role of Chief Strategy Officer (CSO) and Brian Glynn has joined the executive team as Chief Revenue Officer (CRO), the position previously held by Stout.
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Ken Stout, CSO True Influence (Photo: Business Wire)
"We are excited to announce these evolutionary changes for the company as we continue to evolve our leadership team," said Brian Giese, CEO, True Influence. "Ken has already proven to be a valuable asset to True Influence and we look forward to seeing his new accomplishments as the CSO. Brian's previous experience as a CRO and his impressive professional background make him an excellent match for the CRO position."
As CRO, Glynn will be responsible for managing sales for the company, bringing a proven track record of success in the sales management area. Glynn most recently served as CRO with IDG (International Data Group) and IDG Enterprise, the world's leading technology media, data and marketing services company, where he was responsible for managing te US sales organization to more than $100M in the sales of marketing services. Prior to that he demonstrated his sales leadership skills for many years in our industry at IDG Communications, Ziff-Davis Publishing, and United Business Media.
"I'm pleased to be a part of a forward-thinking company like True Influence that is committed to developing high-quality demand generation solutions for our customers globally," said Brian Glynn (News - Alert). "B2B marketers are looking for every possible competitive advantage, and that equates to having the best possible solutions. I'm excited to play a role in growing True Influence's sales and customer base which will ultimately lead to greater innovation that benefits our customers."
In his new role as CSO, Stout is responsible for developing strategic partnerships that drive new revenue for the company. He will also contribute his deep experience to assist with requirements for new solutions that will help drive the growth and expansion of the company in 2019 and beyond. Stout has worked for True Influence for the past six years. Prior to working for True Influence, Stout held key executive management positions at industry leading companies such as QuinStreet, IT Business Edge, GameSpy Industries, CNET Networks (News - Alert)/TechRepublic, CMP Media/Miller Freeman, and Colgate Palmolive Company.
"I look forward to helping prepare True Influence for its next stage of growth and development in my new role as CSO," said Ken Stout. "The company is rapidly gaining customer traction as it continues to demonstrate a fierce commitment to making B2B marketers and sales successful with cutting edge demand generation and intent-based solutions. I'm excited to be an integral part of helping them achieve that success."
About True Influence
Founded in 2008, True Influence is a data-driven technology company that connects you with your next customer. We expertly leverage data, technology and content to drive high-impact marketing campaigns and share detailed data insights to help you win new business. True Influence drives leads and generates revenue across multiple industries, promoting brands and products from some of the most successful US companies. Its customer base spans fast growth SMBs to well-established blue-chip brands like IBM (News - Alert), Microsoft and Cisco. For more information visit True Influence online at https://trueinfluence.com or follow us on Facebook, LinkedIn or Twitter.
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