[March 19, 2013]

Mobile Commerce World Conference Website Mobile Optimized by Moovweb

Today Moovweb announced that it will be the mobile technology supplier for the Mobile Commerce World conference website, the only event for business and technology executives to learn about the state-of-the-practice of mobile commerce and how to develop mobile strategies. With this partnership, the Moovweb experience platform now powers the conference's mobile site to give event attendees, sponsors, exhibitors, and speakers a streamlined way to learn about the conference, view the agenda, research attendee information, learn about the exhibitors, and register for the event, directly from an optimized mobile experience. The mobile optimized site was launched on March 11th and makes the event research and registration experience as seamless as possible from iOS and Android smartphones. Mobile Commerce World is happening June 24-26, 2013 at the Palace Hotel in San Francisco, CA (News - Alert). To learn more about the event and register see http://www.mcommworld.com/sanfrancisco/. Moovweb is a platinum sponsor of the event.

"Mobile Commerce World was developed to help business and technology executives create the most effective mobile commerce strategy for their company, so we knew our own mobile strategy for this event website needed to be powerful and compelling," said Eliot Weinman (News - Alert), general manager, Mobile Commerce World. "We turned to the Moovweb experience platform because it allowed us to quickly and seamlessly deliver a great mobile experience to tens of thousands of people interested in the conference."

Using Moovweb, all of the features available on the Mobile Commerce World desktop site, from registration to payment, are available on the new mobile site. The Moovweb experience platform empowers businesses to go mobile by taking a fundamentally different approach to unifying their Web and mobile development. Using Moovweb's patent-pending site virtualization and transformation technology, a business' mobile sites and apps inherit and stay in sync with a desktop site's content, features and business logic, all in real time. With Moovweb, powerful mobile experiences can be delivered in days, not months. And business agility is radically accelerated as enhancements to the mobile experience can now be delivered independently of the back-end.

"We are already living in a post-PC era and businesses everywhere need to rethink their mobile strategies," said Mitch Bishop, CMO of Moovweb. "Moovweb is a perfect fit for Mobile Commerce World since our approach enabled the mobile site to be delivered quickly, with an amazing experience for visitors. All changes and enhancements to the desktop site will now simply flow through to the mobile experience with additional coding."

About Moovweb

Moovweb's vision is to fundamentally transform Web development to create unmatched business agility.

Our enterprise-class, cloud-based platform is transformational for businesses that need to innovate faster and drive extreme results through their mobile channels. The platform offers developers, design agencies and systems integrators a set of powerful tools to radically shorten delivery times for compelling mobile sites and hybrid apps. The Moovweb platform is one of the world's busiest, with more than 10 billion mobile pages transformed for some of the world's largest mobile sites and apps, including those for Macy's, 1800FLOWERS.com, Sur la Table, Golfsmith, Vitacost, Kroger, Accenture (News - Alert), Cox Communications, Chico's, Sharpie and dozens of others. Moovweb is headquartered in San Francisco.

About Mobile Commerce World

Mobile Commerce World is the only event of its kind designed to help business and technology executives create the most effective mobile commerce strategy for their company. Part of UBM Tech's family of global brands, Mobile Commerce World is the leading mobile commerce event driving the next-generation of business practice and commerce worldwide. The flagship event is scheduled for June 24-26, 2013 at the Palace Hotel in San Francisco. For more information visit www.mcommworld.com.

Moovweb® is a registered trademarks of Moov Corporation. All other registered and unregistered trademarks in this document are the sole property of their respective owners.

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