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MEDL Mobile Gets Nasty With "The Honey Badger Don't Care" App Update
[January 04, 2013]

MEDL Mobile Gets Nasty With "The Honey Badger Don't Care" App Update


FOUNTAIN VALLEY, Calif., Jan 04, 2013 (GLOBE NEWSWIRE via COMTEX) -- MEDL Mobile, Inc. (OTCBB:MEDL) - a pioneer in the creation, development, marketing and monetization of mobile apps - announced today an R-rated update to their hit app, "The Honey Badger Don't Care." With this exclusive update, users will hear the real uncensored voice narration and hilarious sound effects from original YouTube sensation, Randall.



In addition, gameplay has been improved to give a more compatible UI and functionality for the iOS operating system. A graphic interface update has also been implemented to brighten up the screenplay for rich colorful effects when the Honey Badger takes what he wants.

"This update allows users to get the real 'Honey Badger Don't Care' effect just like the original YouTube video that Randall's fans love," said Dave Swartz, MEDL President and CCO.


The app has been featured on Extra, Entertainment Weekly and in the Top 25 Best Apps of All Time at MacWorld's Appolooza.

Download link for iOS: http://bit.ly/lshbadger About MEDL Mobile The Company develops, acquires and publishes a growing library of mobile applications which perform specific functions for the user on the Apple and Android platforms. The Company licenses its technology and performs custom development for key clients such as Monster.com, New York Times Company, Teleflora, Telefonica and Medtronic, allowing the company to grow the overall library of technology greatly extending the potential reach of the Mobile Brain. The Company enters into partnerships to mobilize and monetize IP with such notable names as Encyclopedia Britannica, MTV's Pauly D, Cheech & Chong, Rampage Jackson and Marlee Matlin. The Company is establishing a business model in which it expects to generate multiple revenue streams, including development fees, download and in-app purchases, advertising, sponsorship and licensing of technology. User analytics are collected by the Company's growing Mobile Brain which processes user data in order to create better distribution and monetization of mobile applications. The Company's Software Development Kit (SDK) consists of a growing suite of tools which have been designed to help developers to better market and monetize their mobile applications. For more information about MEDL Mobile, please visitwww.medlmobile.com.

Forward-Looking Statements Certain statements contained herein constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are based on current expectations, estimates and projections about MEDL Mobile's industry, management's beliefs and certain assumptions made by management. Readers are cautioned that any such forward-looking statements are not guarantees of future performance and are subject to certain risks, uncertainties and assumptions that are difficult to predict. Because such statements involve risks and uncertainties, the actual results and performance of the Company may differ materially from the results expressed or implied by such forward-looking statements. Given these uncertainties, readers are cautioned not to place undue reliance on such forward-looking statements. Potential risks and uncertainties include but are not limited to the ability to integrate Inedible Software apps and platform into MEDL's product offering, the ability to procure, properly price, retain and successfully complete projects, and changes in products and competition. Unless otherwise required by law, the Company also disclaims any obligation to update its view of any such risks or uncertainties or to announce publicly the result of any revisions to the forward-looking statements made here. Readers should review carefully reports or documents the Company files periodically with the Securities and Exchange Commission.

For more information about MEDL Mobile, please visit http://www.medlmobile.com.

CONTACT: Media Contact: DJ Swanepoel MEDL Mobile [email protected] 714-617-1991 ex. 4211 Investor Relations Contact: RedChip Companies, Inc.

Jon Cunningham 800-733-2447, Ext. 107 407-644-4256, Ext. 107 [email protected] http://www.redchip.com http://media.globenewswire.com/cache/18490/small/12241.jpg //www.globenewswire.com/newsroom/ti nf=MTMjMTAwMTcwNzAjMTg0OTA=

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