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FaZe Clan Reaches Beyond World of Esports Onto Cover of Sports Illustrated's July IssueIn Sports Illustrated's July issue, Rohan Nadkarni details how FaZe Clan, the gaming, streaming, merchandising, content-creating monster, grew a following and brand reach well beyond the world of esports. The issue, online today and on newsstands June 17, also includes Alex Prewitt on the most expensive baseball card ever sold, Tom Verducci on the mental and emotional toll of baseball's gig economy, Grant Wahl on the collision of soccer, sports media and authoritarian politics in Azerbaijan, and Mark Bechtel on the 100th anniversary of the Jack Dempsey-Georges Carpentier fight - the first live radio broadcast of a sporting event. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20210610005834/en/ Jeffery A. Salter/Sports Illustrated On the Cover A decade ago, FaZe Clan had humble beginnings as an informal collective of gamers trading Call of Duty highlight clips on YouTube (News - Alert). Today FaZe members have rock star followings, and athletes have noticed: some of the biggest names in analog sports have joined forces with the esports conglomerate. Sports Illustrated's first esports-themed cover features Arizona Cardinals quarterback Kyler "FaZe K1" Murray, teenaged basketball star LeBron "FaZe Bronny" James Jr., FaZe Temperrr, FaZe Swagg and FaZe Rug. In celebration of Sports Illustrated converging with gaming culture for this iconic cover story, fanscan purchase a special limited-edition version of the magazine (some of which are autographed by FaZe talent) only on the NTWRK app on June 12 at 11:00 am PT. July Issue Features
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To schedule a broadcast or print interview, contact SI at [email protected]. About Sports Illustrated Sports Illustrated (SI) is an unparalleled and influential leader recognized for its role in shaping modern culture and uniting athletes, teams and fans worldwide. We bring powerful storytelling to life through world-class live events, immersive experiences, and lifestyle products. SI's award-winning media enterprise captures moments and turns them into history through rich and thoughtful journalism, iconic and beloved photography, and across digital platforms ranging from Emmy-winning video to an ever-expanding social community. About Maven Maven (MVEN) is a modern media company that leverages superior technology, iconic brands, and marketing expertise to deliver highly relevant content and experiences that consumers love.
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