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Deep North Appoints David Urban as Executive Advisor
[March 06, 2019]

Deep North Appoints David Urban as Executive Advisor


Deep North, a pioneer in Video Artificial Intelligence (AI) and Deep Learning, today announced the appointment of David Urban to its advisory board as Executive Advisor. Urban, who currently serves as President of consulting firm American Continental Group (ACG), will channel his insights as an experienced business and government relations executive to guide and advise Deep North as it continues to grow operations and deployments across the globe.

"We are very pleased to welcome David aboard as an advisor. His depth in the public sector, as well as his expertise navigating the intersection of business and public policy, will be a tremendous asset for Deep North," Michael Adair, Deep North President and CEO. "We look forward to David's guidance and valuable perspective as we grow our global customer base across retail, grocery and other sectors - and help more businesses harness the abilities of decision-making powered by advanced video AI."

Urban brings a proven track record advising organizations ranging from start-ups to Fortune 100 companies on maximizing potential value for stakeholders. Through ACG, Urban works with companies across several industries, including those in the retail and grocery sectors, on the challenges they face from changing technological and competitive landscapes. Prior to ACG, he served as Chief of Staff for United States Senator Arlen Specter and was also a senior advisor to the 2016 Trump campaign. Named one of the 30 most powerful people in President Trump's Washington by Politico, Urban is a long-time veteran in the public policy, legislative and political arenas. He currently serves an advisor for business strategy and government relations for a variety of companies, including MAG Aerospace, Spend Consciously and ID.me, while also sitting on the Board of Directors for Virtu Financial and FSD Pharma.



"As many legacy brands and incumbents see their businesses suffer from competition with digital natives, it's more important than ever that they extract data from - and maximize the value of - every square-foot they own," said Urban. "Deep North's ability to cost-effectively make the concept of 'data-driven' possible for the physical spaces where businesses operate is truly remarkable. At the same time, the company's commitment to preserving and protecting consumers' privacy is paramount to scaling in today's global marketplace. I'm honored to serve as an advisor to a company bringing such groundbreaking capabilities to the market."

With a robust heritage in computer vision and video analytics, Deep North has built proprietary expertise in object recognition, environment detection and analysis. Its platform provides intelligent customer insights through clients' existing video camera footage to help businesses better understand their visitors' preferences, emotions, actions, and reactions during the customer journey in virtually any physical setting across a variety of markets, including retailers, grocers, shopping malls, buildings, and events. Through advanced object recognition, the platform helps enterprises resolve organizational bottlenecks and creates a better customer experience overall by capturing and delivering data points that were previously impossible to attain.


About Deep North

Deep North is a pioneer in Video AI and Deep Learning, focused on providing insights for the physical world that previously could only be captured online. Its patent-pending platform utilizes advanced and highly accurate object recognition to turn simple video feeds into powerful, actionable, and predictable analytics about the customer journey such as demographics, gestures, emotions, product interaction, traffic patterns, optimal utilization, customer service and more. Deep North solutions are designed to help retailers, shopping malls, grocers, and building managers improve real-time decision-making to enhance profitability, efficiency and safety. Based in Silicon Valley with offices in Sweden and China, Deep North counts some of the world's largest and most innovative retailers among its clients. For more, visit www.deepnorth.com.


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