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Containing the Fallout from Risk -- Market Leaders Create Executive Supply Network Risk Forum
[November 27, 2012]

Containing the Fallout from Risk -- Market Leaders Create Executive Supply Network Risk Forum

ATLANTA, Nov. 27, 2012 /PRNewswire via COMTEX/ -- Genesis Management, LLC (Genesis), a market leader in Global Cost Reductions strategy through optimization of supply chain activities and business operations, and Firestorm®, a national leader in business continuity, vulnerability analysis, risk mitigation and crisis management, announced this week the second installment of the Executive Supply Network Risk Forum to be launched on February 19, 2013. As a precursor to the forum, the companies will co-host two Forum webinars in December to summarize the inaugural meeting held in October.

John P. Campi, Managing Partner Genesis Management, and recognized expert and supply chain thought leader: "The race to cost effectiveness has ignored the cost of complexity; the most obvious example is through the continuing globalization of supply networks. Companies today no longer own the majority of their supply network. These new, complex global networks, logistics infrastructure, and unaffiliated ownerships have created an expanding complex risk/value profile. This transformation demands a new approach to measuring risk inherent within the supply network architecture. We have seen this risk clearly demonstrated with hurricane Sandy, and its impact on the global supply network." The creation of the Forum follows a comprehensive survey conducted by the two organizations and discussed with an elite group of participants in October, 2012. The survey results covered a broad spectrum of business activity and industries and focused on key challenges facing supply chain executives. Results from the survey showed that a company's supply network is the source of well over half of all business crises and disruptions.

"Our survey and discussion group focused on practical solutions and will address the Risk, Tools and Metrics required for a comprehensive 'best practice' supply network risk assessment," said Firestorm's President and COO Jim Satterfield. "More important, we urge participants to assess not ROI, but instead to focus on ROnI - the Return on No Investment. Our Forum participants will have the first advantage to these risk mitigation tools as they develop." The one hour webinars will be conducted on December 6, 2012 and December 12, 2012. To register for the Forum: Contact Genesis Management to receive additional information, a copy of the Supply Network Risk Survey, or to participate in the ongoing research email About Genesis:Genesis Management delivers business solutions to the challenges in navigating today's global environment. We focus our services on driving cost improvement through enhancing supply chain activities and reducing complexity which reduces or mitigates overall business risk. For more information visit. About Firestorm: Firestorm transforms Crisis into Value. Firestorm is the premier, National leader in business continuity, vulnerability analysis, risk mitigation and crisis management. Firestorm works directly with their Senior Management Team and Expert Council on behalf of clients, and maintains a network of National offices. For more information visit Contact Information:Genesis Press ReleaseMedia: Karen M. CarrollEmail: Phone: (843) 252-0225 SOURCE Genesis Management, LLC

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