Cannabis Goes High Tech
REDMOND, Ore., Jan. 14, 2021 /PRNewswire/ -- Marijuana has come a long way from the days of back-alley bags of untracked, untested weed-for-cash exchanges, to a scientifically and technically fine-tuned, highly diversified multi-billion-dollar industry.
Today, cannabis and hemp are being integrated with sophisticated digital platforms that educate, inform and drive decisions for millions of consumers and businesses on everything from genetics and grow nutrients to strains and dispensary locations.
Oregon-based Dakine 420, a manufacturer of cannabis-specific nutrients, microbials and grow media, is a pioneer in the synthesis of cannabis and hemp markets with 21st-Century technology. The company, founded in 2013 by a legacy cannabis grower, combines extensive growing experience and solid science with the power of curated digital tools, in a quest for a seamless grower-to-distributor-to-consumer experience benefitting all parties and advancing the trade.
In 2015, Dakine 420 Founder and CEO, Kelly Martin, launched the world's first comprehensive online directory, marketplace, news portal, and growing advice resource: CannaFo.com. Cannafo's mission was to bring information scattered across the Internet into one easy-to-navigate portal. Created by business development and software engineering professionals, it has played a key role in advancing the growth of cannabusiness, leveraging information-based technology to share the world's best cannabis resources and innovative tools for businesses and consumers to market, buy and advocate for cannabis products.
CannaFo focuses on four main areas: A searchable index of over 8,000 cannabis strains, a nationwide dispensary locator, a directory of businesses related to the cannabis industry, and the Connect mobile marketing & loyalty app. Dakine 420 and retailer partners also increase traffic through front-page listings.
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SOURCE Dakine 420
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