Amazon Introduces Fire Tablets for Kids of All Ages: All-New Fire Kids Pro and Next-Generation Fire HD 10 Kids Tablets
Amazon.com (News - Alert), Inc. (NASDAQ: AMZN) today announced the all-new Fire Kids Pro tablets for kids ages 6 to 12 and the next generation Fire HD 10 Kids tablet for kids ages 3 to 7. Now, grown-ups can choose a Fire Kids tablet experience that meets the changing needs of kids as they grow, while enjoying flexible parental controls that give adults peace of mind. Amazon also announced a new suite of Fire HD 10 tablets for entertainment and productivity, learn more here.
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Fire Kids Pro (Photo: Business Wire)
Fire Kids Pro
The all-new Fire Kids Pro reimagines the tablet experience for kids ages 6 to 12 with features that empower kids to independently explore and expanded, age-appropriate content. Fire Kids Pro is an affordable, kids tablet that includes everything a child needs to get started-a full-featured Fire tablet, a one-year subscription to Amazon Kids+ with an expanded selection of content for older kids, a slim protective case, and a two-year worry-free guarantee. Fire Kids Pro is available in three sizes and four colors and prints. And, any customer with a Fire or Fire Kids tablet can enable the new Fire Kids Pro features on their existing device using the Amazon Parent Dashboard.
The all-new Fire Kids Pro includes:
"Kids mature at different rates, and it's up to parents to decide which types of content they're comfortable with their kids engaging," said Stephen Balkam, CEO of the Family Online Safety Institute. "The way these products are designed gives families the ability to maintain oversight while building a healthy relationship with technology. Establishing this kind of trust will help with creating positive habits for kids as they become more independent online."
Fire HD 10 Kids
The next-generation Fire HD 10 Kids includes a Fire HD 10 tablet that offers up to 12 hours of battery life and USB-C for easy charging, especially for kids. The brilliant 10.1" HD display coupled with fast performance makes for a great video experience. Fire HD 10 Kids comes with a kid-proof case in Sky Blue, Aquamarine, or Lavender with a kickstand that doubles as a handle; a year of Amazon Kids+; and a two-year worry-free guarantee. It's the perfect tablet for kids ages 3 to 7.
Amazon Kids+ provides kids unlimited access to over 20,000 books, movies, TV shows, Spanish-language content, Audible books, educational apps, and games-all curated by kids content experts. Amazon Kids free parental controls make it easy for grown-ups to manage their kids' screen time and digital content. With the "Learn First" feature, grown-ups can block access to games and cartoons until after educational goals are met. These settings can be managed on the child's device or through the Amazon Parent Dashboard.
Pricing and availability
The all-new Fire Kids Pro tablets start at $99.99 for the Fire 7 Kids Pro, $139.99 for the Fire HD 8 Kids Pro, and $199.99 for the Fire HD 10 Kids Pro. Families with an existing Fire Kids tablet can also upgrade to Fire Kids Pro through the Amazon Trade-In program with a 20 percent discount.
The next-generation Fire HD 10 Kids is $199.99. For a limited time, customers can get a 30 percent discount when they buy two Fire HD 10 Kids tablets.
Fire Kids Pro and Fire HD 10 Kids tablets are available for pre-order starting today and will begin shipping on May 26.
Amazon Kids is completely free to parents, and Amazon Kids+ subscriptions start at $2.99 per month for Prime members and $4.99 per month for customers who are not yet Prime members. Customers can use the same Amazon Kids+ subscription across any compatible device to access even more kid-friendly content, including Fire tablets, Fire TV, Kindle, Echo, iOS, Chromebook, or Android (News - Alert) devices.
Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon. For more information, visit amazon.com/about and follow @AmazonNews.
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