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January 23, 2013

Tablets Sell like Hotcakes

By Robbie Pleasant, TMCnet Contributor

Tablet sales are on the rise, and they’re not stopping any time soon. According to  estimates from ABI Research (News - Alert), in 2013, there will be around 145 million tablet devices shipped around the world thanks to affordable choices for consumers, increased adoption in the business world, and new entries into the market.



It’s expected that businesses will account for about 19 percent of all the tablet shipments in 2013, especially as more product solutions are made for the workplace. The rest of that number will be made up of individuals looking for a device they want to use as part of the company’s BYOD policy, or just those who would like to a tablet for the many benefits it can provide over a desktop PC.

In 2011, enterprises purchased 1.36 million tablets and by 2016, that number will reach nearly 100 million. In addition to the business world, tablets are also being used across education and hospitality markets, and more.

Given their versatility, it’s no wonder sales are continuing to rise. More than half of the shipments worldwide will be going to North America in 2013, with the rest of the world still ordering quite a few.

Other reports also uncovered that since 2010, the amount of adults owning personal tablet devices has skyrocketed. More than half of all adults in the U.S. access the Internet through smartphones or tablet devices, and each year those numbers grow as more people purchase devices. And as a result, we’ll see more innovation in tablets for both business and pleasure related purposes.

“The rate of innovation is slowing as tablet vendors augment their product portfolios to meet the needs of market audiences,” says Jeff Orr, senior practice director for ABI Research. “The late 2012 launches of Apple’s (News - Alert) iPad mini and a variety of slates based on Intel architecture and new Windows operating systems will only begin to show their progress this year.”




Edited by Stefania Viscusi
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