The most intriguing thing about Bangkok is its transportation facilities. Motorcycle taxis, or ‘motosai’ as they are often referred to as, have been one of the most popular means of local transports for apparent reasons. Being the fastest method of local transportation, they are often located on the streets and hold a genuine license granted by Bangkok’s government.

The drawback for both the passengers and the drivers is the authentic computation of rates. Although the rates were often determined based on the distance traveled, most passengers would request a deal beyond the driver’s honest rate.

According to a report by WIRED, founder of World Moto, Paul Giles was astonished at the technology gap that existed in Bangkok’s local commerce and in March 2009, designed the world’s first motorcycle meter, Moto Meter, a tamper-proof device that sets rates based on the distance traveled. 


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Earlier this year, with an attempt to bring about a shift in the way the world commutes, the company declared the opening of its brand-new offices in Nigeria. The invention of Moto-Meter brought in positive vibes from passengers, drivers as well as other authorities that sought to purchase meters for their private transportation services.

The company soon realized that it needed to do more than just invent meters, it needed to give people more freedom of choice. Thus, after more than three years of extensive research that included surveys and interviewing drivers and passengers, the company unveiled yet another gap in the local commerce market; and now the idea was to ‘bring’ transportation services to people.

Since motorcycle taxi drivers also play the role of messengers and personal assistants, the need for a service-on demand option was required for those who needed them. To respond to the escalating needs of individuals and organizations, World Moto began the commercial development of its new invention, ‘Yes’, the “Need it now!” service, in 2012. ‘Yes’ was the answer to people’s freedom as well as an opportunity for drivers to earn extra income.

Designed specifically to minimize the discomfort of having to locate a driver in times of need, ‘Yes’ gives people the ability to locate transportation services via Internet, phone or apps, anytime and anywhere, whether it is for delivering packages, paying bills or transportation to preferred destinations.

"By giving people instant access to everything in their local community, Yes will do for consumers around the world what Amazon did for consumers on the internet,” revealed Paul Giles, CEO and founder of World Moto.

In 2011, World Bank revealed that more and more people preferred using motorcycle taxis as their preferred medium of transport and thus, five years down the line; this number will see an increase of over 50 percent.

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