As the saga between Instagram and Twitter (News - Alert) continues, Pintrest has made a James Bond-type move to add support forTwitter Cards, something Instagram recently quit supporting. By retracting their support of Twitter Cards, Instagram users will have to go to the Instagram site to see a photo taken on Instagram from a mobile phone.
Twitter has been working hard toward becoming a more visual form of a mobile social media platform, rather than just information messaging. Instagram seemed to be the right company to work with in order to make that happen, but, as problems developed between the two companies, many attributing them to the sale of Instagram to Mark Zuckerburg’s Facebook (News - Alert), Inc., it became obvious Twitter was going to need another solution.
Image via Shutterstock
In April of 2012, Mark Zuckerburg bought the very popular photo-sharing app, Instagram, for one billion dollars in cash and stocks. He said that this acquisition was closely aligned with the user experience that Facebook offers; “For years, we've focused on building the best experience for sharing photos with your friends and family. Now, we'll be able to work even more closely with the Instagram team to also offer the best experiences for sharing beautiful mobile photos with people based on your interests.”
Pintrest, called by many as the most visual social community on the Internet after YouTube (News - Alert), stepped in to assume Instagram’s position. As Pintrest quietly developed their support of Twitter Cards, they also established themselves as the next logical successor to Instagram.
There have been some differences in the changeover; most notably, pins (photos from Pintrest) do not show up in Twitter’s recent images sidebar. This may be an issue for some who have not grown accustomed to the new changes, but there has been a trade off with a much richer text format when describing the photos.
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Edited by Brooke Neuman