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July 17, 2012

Polaris Wireless Builds Suite of Products to Enhance Location Solutions

By Rich Steeves, TMCnet Web Editor

Polaris Wireless started out as a geolocation company with the goal of providing a high-precision, software-based approach. The company originally targeted a commercial market, hoping to sell consumer apps to companies overseas. But, as often happens in the industry, a fortuitous series of events led Polaris to explore other applications of their geolocation solutions and now its technology can be used to catch bad guys.

But the Altus solution from Polaris Wireless is more than just a simple geolocation solution. Polaris is creating an entire suite of applications built on top of Altus. These new applications will enhance the existing capabilities and give intelligence and law enforcement agencies even more tools in their crime-fighting arsenals, both preventative and post-fact.

The basic Altus solution gives users the capability to do mass location, create geofences, whitelists and a lot more. But with applications such as Altus Geosite, Altus Mobile and Altus Sense, agencies that take advantage of Altus to track down bad guys can have even more firepower at their beck and call.

Altus Geosite, for example, brings CCTV cameras into the mix. These cameras are usually very passive, taking in loads of information, but this application can allow them to work in conjunction with the Altus location services. If authorities know that a criminal is in a particular location, thanks to information from Altus, they can activate the cameras in that area to give them audio and video data on top of that location information.

Sometimes, when agents are in the field, they need to maintain radio silence and cannot afford to rely on their headquarters to give them real-time location information. With this mobile application, the agent will know when a bad guy comes into range and where he is in relation to the agent’s location. This is just a local session, so there is little potential danger if the mobile device falls into the wrong hands.

All of this location data can be overwhelming, so Polaris has created Altus Sense to take care of analytics. This application can analyze patterns of behavior and predict where a bad guy will be. Recent scientific studies have shown that the location of a particular person can be accurately predicted 93 percent of the time, and the location of even the most nomadic individuals can be predicted with 86 percent accuracy.

In the future, Polaris is working on ways to incorporate IP data into their location solutions, giving law enforcement and intelligence agencies data about where criminals are when using sites like Facebook (News - Alert) or Twitter. Combined with the features of Altus and the applications above, the good guys will have a much better chance at finding and catching the bad guys, making all of our lives that much safer.

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO West 2012, taking place Oct. 2-5, in Austin, TX. ITEXPO (News - Alert) offers an educational program to help corporate decision makers select the right IP-based voice, video, fax and unified communications solutions to improve their operations. It's also where service providers learn how to profitably roll out the services their subscribers are clamoring for – and where resellers can learn about new growth opportunities. For more information on registering for ITEXPO click here.

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Edited by Rachel Ramsey
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