SAP has been ranked a leader in the latest Gartner Magic Quadrant for Configure, Price and Quote Application Suites (Nov 2018). According to Gartner, SAP is a Leader due to its comprehensive, integrated quote-to-cash suite, which includes lead generation, lead management, sales performance management and contract life cycle management. CallidusCloud was acquired by SAP in April 2018 and is now offered as a component of SAP Sales Cloud. SAP’s CPQ capabilities are built on .NET and offered as a multitenant SaaS solution. Key Quotes & Commentary: -CRM solution integration: SAP CPQ integrates with Salesforce Sales Cloud, Microsoft Dynamics 365, SAP Hybris Sales Cloud, Netsuite and SugarCRM. This is a key point as it calms any potential fears customers might have about the openness of SAP’s Sales Cloud.-Multichannel support: SAP CPQ supports direct sales, resellers and customer self-service channels with a comprehensive set of features.-AI/Machine Learning. Product recommendations for upselling are automated with machine learning, as are pricing recommendations. Neither capability needs manual setup or administration, and both automatically improve over time.