“It is imperative for marketers to stand apart from the holiday noise by moving from monologue to a true, personalized dialogue. The best way to have a real dialogue with your customer is to leverage your own data. Our clients combine Neustar’s extensive data assets with their own data to identify, verify, and engage their customers in a personal and unique way, building deeper and more profitable relationships, both offline in call centers and in the digital ecosystem.” - Henry Tam, a managing director at Neustar.
