Consumers want what they want, and they want it now. How are you keeping up with that kind of demand? Why will your customers choose you over someone else?If you believe you are customer-driven, and you act like you're customer-driven, then you're off to a good start. And, with the right solutions in place to help you deliver the best customer experience possible, you have a good chance of remaining relevant and top of mind with your clients. So how can you get there? In this paper, you'll learn the top five acronyms, phrases and concepts you need to understand as you plan your technology evolution to get with the (customer experience) program sooner rather than later.