SMS-based two factor authentication (2FA)- or the process where your asked to register your mobile phone number and confirm your identity via a One-Time Password (OTP) is becoming the security "go-to" method. In a recent survey, 90% of global IT managers said they plan to or are considering adopting the use of OTPs in 2014 to validate end-users, increase conversion rates and better the customer experience. Find out why companies are making effective two-factor authentication a priority.