July 25, 2006
Big Brothers Big Sisters of America and Eight Pilot Agencies Launch New Web Sites Leveraging Kintera Social CRM; New Web Sites Use Social CRM Platform to Drive, Capture Online Donations, Volunteer Recruitment
SAN DIEGO --(Business Wire)-- July 25, 2006 -- Kintera(R) Inc. (NASDAQ:KNTA) today announced the launch of a new national Web site for existing client Big Brothers Big Sisters of America (www.bbbs.org) and several pilot sites for local Big Brothers Big Sisters agencies -- all leveraging Kintera's social CRM system on the Kintera Sphere(R) technology platform.
Using a virtual account structure within Kintera Sphere, the new Web sites feature consistent branding across the organization and its piloting agencies, and use the Kintera social CRM system to enable and capture online donations, recruit volunteers to become Big Brothers and Big Sisters, and enroll children in the mentoring program. Prior to launching the new national Web site and pilot agency sites, each local Big Brothers Big Sisters agency housed its Web site individually. As a result of the launch, the nonprofit can now create information, branding and interactive Web features once -- and repeatedly share them with agencies across the country. The platform enables sharing of information and interactive features from the national office to agencies, and among the agencies themselves.
"Big Brothers Big Sisters of America can now leverage the power of one brand and one message throughout its organization on both national and local levels with our new site redesign," said Robin Palley, Vice President of New Business Development for Big Brothers Big Sisters of America. "Using the Web and e-mail capabilities of Kintera's social CRM system, we are now able to drive and capture online donations and volunteer registrations -- making future supporter interactions more personalized and effective."
The eight pilot sites are local agencies in San Francisco, San Diego, Cleveland, Charlotte, Minneapolis-St. Paul, Puget Sound, Wash., North Texas and Southeastern Pennsylvania. With more than 450 Big Brothers Big Sisters agencies operating in the United States, several hundred of them are expected to join the Kintera Sphere technology platform following pilot phase completion, and benefit from the consistent branding and online capabilities available using the social CRM system.
The Kintera social CRM system enables organizations to drive all interactions based on comprehensive knowledge of constituents and provides a single, interactive system to manage relationships. Uniting constituents' online and offline experiences into one database, Kintera's social CRM system provides nonprofits and constituents with a total view of the constituent's relationship with the organization.
"While both the national and local Big Brothers Big Sisters agencies may start seeing immediate benefits -- such as improved donation revenue and increased volunteer registrations -- from the new Web sites, the long-term benefits provided by the social CRM system will help the organization build lifelong relationships with donors and volunteers," said David Lawson, vice president of market strategy for Kintera. "The information captured online and stored in the social CRM system provide the critical data needed to build relationships using meaningful communications to create a more powerful constituent experience with the organization."
Big Brothers Big Sisters of America also recently launched a new organization-wide intranet, Agency Connection, which uses the Kintera Sphere technology platform. Agency Connection will allow for customization of content based on user identity and draws upon the national intranet, extranet and local intranet to provide relevant, up-to-date content. The intranet will enable the fluid exchange of information in an intuitive, user-friendly and seamless format to provide increased efficiencies across the organization's daily functions.
About Big Brothers Big Sisters
Big Brothers Big Sisters is the oldest, largest and most effective youth mentoring organization in the U.S. It has been the leader in one-to-one youth services for more than a century, developing positive relationships that have a direct and lasting impact on the lives of young people. In 2005, Big Brothers Big Sisters served 234,000 children, ages 6 through 18, in all 50 states. The national offices are located in Philadelphia, PA. To volunteer or donate, visit www.bbbs.org or the newly launched agency websites at www.bbbs.org/BayArea; www.bbbs.org/SanDiego; www.bbbs.org/Cleveland; www.bbbs.org/Charlotte; www.bbbs.org/TwinCities; www.bbbs.org/PugetSound; www.bbbs.org/NorthTexas; or www.bbbs.org/SEPA.
About Kintera, Inc.
Kintera(R), Inc. (NASDAQ:KNTA) provides an online solution to help nonprofit organizations deliver The Giving Experience(TM) to donors -- including giving convenience, financial transparency, feedback about the social impact of their gifts, and a sense of belonging and appreciation.
More than 15,000 accounts in the nonprofit, government and corporate sectors use Kintera's "software as a service" innovations, including the Friends Asking Friends(R) fundraising program and Kintera Sphere(TM), an enterprise-grade software platform that provides a secure, scaleable and reliable system for social constituent relationship management (CRM), enabling organizations to drive all interactions based on comprehensive knowledge of constituents. Additionally, Kintera FundWare(R) provides award-winning financial management software developed for nonprofit organizations and governments.
For more information about Kintera's software and services, visit www.kintera.com.
Kintera, Kintera Sphere, Friends Asking Friends, The Giving Experience, GivingFund, and FundWare are either registered trademarks or trademarks of Kintera, Inc. in the U.S. and/or other countries.
In addition to historical information, this press release contains forward-looking statements (including, without limitation, express or implied statements regarding the adoption of software solutions by nonprofit organizations) that involve risks and uncertainties. These forward-looking statements represent our estimates and assumptions only as of the date hereof. These statements reflect our current views with respect to future events and are based on assumptions and subject to risks and uncertainties. These statements involve known and unknown risks, uncertainties and other factors which may cause our actual results, performance or achievements to be materially different from any future results, performances or achievements expressed or implied by the forward-looking statements. These risks and uncertainties include, without limitation: our limited operating history; our history of losses; our dependence on increased acceptance by nonprofit organizations of online fundraising; lengthy sales cycles for major customers; our need to manage growth; risks associated with accounting for and processing large amounts of donations; the rapidly changing technologies and market demands; and other risks identified in our filings with the Securities and Exchange Commission. Given these uncertainties, you should not place undue reliance on these forward-looking statements.