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May 27, 2010

Global Crossing Adds Video Streaming to Videoconferencing

By Anamika Singh, TMCnet Contributor


Global Crossing, a global IP solutions provider, and ON24, Inc., a provider of webcasting and virtual event solutions, announced that they are together expanding the videoconferencing experience. Global Crossing (News - Alert) offers highly scalable and feature-rich, on-demand video-streaming.

Global Crossing is using ON24's Webcast Center platform and Virtual Show solution for videoconferencing collaboration services to offer customers an interactive tool to reach audiences worldwide. Global Crossing delivers a single online video platform that combines real-time, community-building on  the social web with online content creation, analytics, and control.

'Our customers are demanding a cutting-edge, end-to-end video experience worldwide,' stated Debra Swann, vice president of marketing.  

'We chose to partner with ON24 because it is the webcasting leader.  It offers a full range of innovative and cost-effective solutions for applications such as demand generation and virtual conferences that empower our customers with a creative solution to address their business requirements,' Swann says.

The Webcast Center platform is a comprehensive, scalable and secure solution for planning, executing and managing webcasts, podcasts and rich media ad banners, and delivers webcasts to users directly through the Web.  The Virtual Show solution enables customers to deliver customizable and cost-efficient virtual events for applications for demand generation, corporate communications, training and continuing education initiatives.  

Also, Global Crossing has established a Virtual Private Network or VPN connection with ON24, allowing cost-effective quality of service (QoS) video and audio transmission to ON24's services.

'We are pleased to offer our industry-leading webcasting and branded virtual event solutions to a leading global IP provider like Global Crossing,' explains ON24 CEO Sharat Sharan.  'Our partnership allows Global Crossing to seamlessly deliver live video streaming via our webcast, Virtual Show or Virtual Briefing Center solutions that engage audiences through high-quality video capability.'

Global Crossing's audio conferencing services include Ready-Access, Global '800' Service, VoIP Ready-Access, Event Call, Event Express Call and Automated Event Call.


Anamika Singh is a contributing editor for TMCnet. To read more of Anamika's articles, please visit her columnist page.

Edited by Alice Straight




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