Text Messaging Featured Article

Business text messaging is one of the best marketing and communications methods available, as it may help you to build stronger global relationships. The text message allows you to share news, updates, ideas, and special offers with customers and with people who express interest in signing up for your company’s services.

TXTImpact, a marketing and business text messaging provider, recently introduced a new business text message platform that allows businesses to connect with customers via scheduled and automated texting.

Using simple online text messaging Web apps, the platform gives businesses a way to communicate with customers, employees, partners, and mobile field workers. TXTImpact’s flagship text-to-email service allows contact centers to integrate texting without using any add-ons or software. It is an effective way to alert your clients of upcoming deals, daily coupons and new products.

In addition, businesses can now use U.S. long codes for non-marketing use cases such as customer service, SMS auto responder, text voting, text chat applications, text message appointment reminders, and sending texts online.

As mobile marketing continues to grow, it is harder for business owners to catch customers’ attention with traditional marketing efforts like billboards, TV commercials and ads. Business text messaging offers a solution to this dilemma and enables them to moderate their marketing campaigns.

TXTImpact allows companies to make their own marketing campaigns by setting up long codes directly from the dashboard. Long codes are less expensive, faster to set up, and have less regulatory overhead as long as used for two-way balanced traffic. Mass text broadcasting, however, is not recommended on long codes. You should use short codes for the purpose of mass texting.

The business text message platform can also be integrated with Facebook, Twitter (News - Alert) and other social networks, as well as be integrated with iContact, Constant Contact, and MailChimp email marketing software. This means marketers can build permission-based email marketing lists along with SMS marketing lists.