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August 23, 2010

Overcoming Service Provider Challenges in the Next-Generation: Free Webinar

By Susan J. Campbell, TMCnet Contributing Editor

The demand for rich content is ever increasing, putting increased pressure on the service provider’s network and testing its ability to perform while keeping up with competitors. Customers have little patience for those providers who cannot meet expectations, driving the convergence of the network layer with the services layer to deliver Quality of Service (QoS) in the overall experience.

In the past, service providers have been forced to replicate services across multiple network domains in an effort to ensure all applications are available to all subscribers, regardless of the network they are on. Next-generation delivery demands more, however, in terms of the flexibility to interwork with the networks of today and tomorrow.

A free webinar, Service Brokers: Exploring the Next Generation Application to Network Connectivity Alternative, scheduled for Wednesday, September 1, 2010 10:00 AM EDT/ 9:00 AM CDT (News - Alert)/ 7:00 AM PDT, is designed to demonstrate how the Service Broker can deliver next generation applications for the network connectivity alternative.

Speakers for this event include Joe McGarvey, Sr. Principal Analyst of Current Analysis (News - Alert); Michel Arrede, Product Marketing for Amdocs/jNetX; Chris Haddock, Manager of Alliances and Applications OpenCloud; Jose Deras, Vice President, Sales Engineering Metaswitch Networks; and Tal Zoller, Senior Director at Oracle (News - Alert) Communications.

Those attending this webinar will learn how Service Brokers are increasingly recognized as a superior way to deploy and manage disparate new and existing applications in any network, regardless of the service provider. They will also learn how Service Brokers address the challenges of today’s networks.

Webinar attendees will also gain value from breaking down the role of the service broker, the architecture and the functionality, and will examine real deployment scenarios. The event is specifically designed for communications service providers, ISVs and systems integrators to learn how to best optimize their environment for the challenges of today.

The value of information included in this event is worth investigating. Register today!

Susan J. Campbell is a contributing editor for TMCnet and has also written for To read more of Susan’s articles, please visit her columnist page.

Edited by Stefania Viscusi

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