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SugarCRM Now on Mobile for BlackBerry

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April 17, 2007

SugarCRM Now on Mobile for BlackBerry

By David Sims, TMCnet Contributing Editor


IEnterprises, Inc. and SugarCRM have announced that they will be offering "Mobile Edge for SugarCRM," a wireless "extension" for SugarCRM users to put their SugarCRM available on BlackBerry (News - Alert) smartphones. It can be purchased through SugarExchange.


The product uses an open standards Web services interface, integrated to the two SugarCRM product lines. Customers can choose hosted or behind the corporate firewall deployment.

 In March SugarCRM Inc. announced the immediate release of Project Management for its Sugar Professional and Sugar Enterprise product lines.  

Sugar's Project Management offers what company officials call "the advanced capabilities of a standalone project management application" integrated into SugarCRM's CRM suite.

 "As companies become more service-based, managing customer and internal projects becomes even more critical," said John Roberts, CEO of SugarCRM.

 According to a recent on-demand survey by Nucleus Research, 32 percent of on-demand customers are using on-demand CRM and only 23 percent are using on-demand project management. However, future buying intentions in on-demand shift from CRM to project management, with 29 percent of companies planning to buy on-demand project management and 16 percent planning to buy CRM in the next 12-18 months. 

 "Managing customers and projects is the next step after acquiring them, making integrated project management a key factor in driving greater value from CRM," said Rebecca Wetteman, Vice President of Nucleus Research.

 Earlier this year SugarCRM announced the opening of Sugar Europe in Dublin.

 David Sims is a contributing editor for TMC (News - Alert) Net.  For more articles please visit David Sims' columnist page.








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